With the advent of social media, this can provide great opportunity to promote your site to new potential members.
Within the Invision Community application, we provide the tools you need to take advantage of the marketing opportunities that this can provide for you and your site.
Social Media Promotion can be set up from the following location within your Admin CP
System -> Site Promotion -> Social Media Promotion
You can choose to set up multiple areas to promote to within this section, both internally and externally on social media. These include
- Twitter Feeds
- Our picks (internal promotion)
As with the facebook item, selecting the 'Twitter Promotion' tab will first of all prompt you to set up a twitter login, if you havent already. Please see the following guide for information on how to set up a twitter application.
When promoting to twitter, you can set up as many hashtags to be sent alongside your promoted content as you wish. Due to the limitation on text you can use on a tweet, you can select what to do in the scenario that your limit is used.
To reduce space on your promotions, you can optionally make use of the external provider bitly, to shorten your links. In order to do this, you would need to set up a bitly account, and enter the access token for this.
Setting up this would give you shortened URLs on promotion. For example https://bit.ly/2IizDkN , which is a shortened link for our own site here.
When you are promoting content, you may not necessarily want content to be sent straight away, but instead always sent on schedules of your choosing. For example, many will send at times such as 13:10 as people will have just gone on lunch (so will be checking their social media). You can set up automatic schedule times from the Auto Schedule tab, which can then be used when promoting content.
Permissions for promoting content can be set up on a group by group basis, by checking the selection box within the groups you wish to allow to promote. You can read more about editing group settings within our group settings guide. However there will be times where you wish to add an individual to be able to promote. This can be done from the permissions tab within the promotion section, by adding the name of the person(s).
On the final tab, you can switch on the 'Our Pick' option. This is an internal promotion, that will promote to the 'Our Picks' page, as seen below.
Additionally, there is a block in which will show these, which you can select from the block manager, and place anywhere you wish on your site.
Each item such as topic, gallery album, blog entry etc, has its own Promote button. You can see this in the top left of the page. Selecting this would allow you to promote to any of the items you have set up for social promotion, such as Twitter, or My Picks.
Click to promote
In addition to promoting content items, you may also wish to promote an individual comment or post. This can be done by selecting the 'Promote' button within the options menu
Once one of these buttons has been selected, you will be shown the promote page, where you will be given a preview of what is to be shared.
From here you can customise the text that you are sharing if you wish to do so, along with upload new images for sharing with this. The system is smart enough to add images from the post automatically, so these can also be selected for use.
Once you are done, you can either promote the item using the promote button, or can change the schedule for when this will be promoted. The auto schedule will use the times set up within your AdminCP in the Social Media Promotions setting.
Once promoted, you will then see this in the platforms you have chosen, as per below example.
The status of promoted content can be seen by selecting your name in the top right, and selecting "Manage Promoted Items". From here you can see an icon showing where items have already been promoted, along with delete the items from the queue if needed (also deleting from the 'My Picks' page)
Managing Promoted Items