SammyS

I was fortunate enough to be invited to speak on the Expert Focus podcast,  hosted by experienced community manager and public speaker, Claire Dowdall.
Claire has significant experience in managing and developing strategies for increasing Facebook Group engagement for high profile speakers and entrepreneurs, while my background is with independent communities.

This set us up nicely for a lively conversation to really pull apart what makes for a successful community, and what platforms to consider when starting out.
From Expert Focus:

I really enjoyed speaking with Claire, and I hope you find a little time to tune in.

Listen now:
iTunes link for Apple devices On Spotify On all other devices

It's very easy to focus on a single metric to gauge the success of your community.
It's very common for community owners to look at page hits and determine if their SEO and marketing efforts have paid off.
Getting traffic to your site is only half the equation though. The most valuable metric is how many casual visitors you're converting to engaged members.
Invision Community already makes it easy for guests to sign up using external services such as Facebook, Twitter and Google.
However, there has to be a conscious decision to click that sign-up button. For some, this may be a barrier too many.
Invision Community 4.4 reduces this barrier by allowing guests to create a post to a topic they want to engage with.
Once they have posted, they are asked to simply complete their registration. They are more likely to do this now they have invested in your community.
This will be incredibly valuable when you consider how much traffic a forum receives from inbound Google searches. With Post Before Registering, you'll increase your chances of turning that inbound lead into a registered member contributing to your site.
Let me take you through the feature and show you how it works.
When browsing the community guests will see the ability to submit a post, with an explanation that they can post now and complete registration later. The only thing they have to provide in addition to their post is an email address.

Posting as a guest
This works in any application for new content (topics, Gallery images, etc.) as well as comments and reviews. It will only show when a newly registered member would be able to post in that area - for example, it will not show in a forum that only administrators can post in. 
After submitting the post, the post will not be visible to any user, but the user will immediately be redirected to the registration form with an explanation to complete the registration. The email address they provided will already be filled in.

Registration form after posting as a guest
At this point, the user can either fill in the registration form, or use a social sign in method like Facebook or Twitter to create an account. After the account has been created, and validation has been completed if necessary, their post will automatically be made visible just as if they had registered and then posted.
If the user abandons the registration after they've submitted their post, an email will be sent to them to remind them to complete the registration.

Email reminding user to finish registering
 
Some Notes
Invision Community already has a feature that allows guests to post as guests without registration if granted permission. That feature has not been removed and so if you already allow guests to post, the behaviour will not change. This new feature is only available when a guest can't post in a given area, but a member would be able to. The entire feature can also be turned off if undesired. If the area the guest is posting in requires moderator approval, or newly registered members require approval of new posts, the post will enter the moderation queue as normal once their account has been created. Third party applications will require minor updates to support this feature. Once your casual visitor has invested time in your community by crafting a post, they are much more likely to finish the registration to get it posted. If you have set up external log in methods, then registration only takes a few more clicks.
This blog is part of our series introducing new features for Invision Community 4.4.

Who remembers the earlier days of the internet? Back when you popped your logo at the top left of your site and you were largely done?
Invision Community has continually developed to account for all the new services that have been built during our 16 years.
We now have social media sharing images, favicons and more to consider.
Invision Community 4.4 also adds mobile application icons, Safari mask icons and data for an application manifest. Handling of these logos and icons was a prime candidate for improvement in 4.4.
Moving our current options
Step one for improving our handling of these images was to move our current options out of themes and to allow them to be managed suite-wide from a single area. You can still upload a logo image per-theme (which shows in the header area), but the rest of the options have now been relocated to a new area: Customization > Appearance > Icons & Logos.

Adding new options
After giving favicon and share logo management its own dedicated area, we took a look at enhancing the configuration options made available through the interface without requiring theme template edits.
Multiple share logos
You can now upload multiple share logos. If you elect to upload more than one share logo, Facebook and similar sites will generally either show a carousel to allow you to choose which logo to use when sharing, or simply use the first image referenced.
Application icons
You can now upload an image to represent your website which will be used to generate the "home screen" icons for iPhones and Androids automatically. Uploading a single image will result in several different copies of the image (in different dimensions) being generated, and mobile devices will automatically choose the best option from the list as needed.
Safari mask icon
You can also now upload a Safari Mask icon, which is used to represent your website in certain areas on Apple computers (such as on the "touchbar" of certain keyboards). This image must be an SVG image with a transparent background, and all vectors must be 100% black.
Additionally, you can specify the mask color which is used to offset your image when necessary (e.g. to represent it as "selected" or "active").
Application manifest
In order for devices to support the application icons that you upload, a file known as a web manifest must be generated and delivered to the browser. This now happens automatically, using details and icons specified in the AdminCP. Certain details, however, can be configured explicitly from the Icons & Logos page:
Short name
This is a short name to represent your site in areas with limited screen space, such as below your application icon on a mobile phone home screen. Site name
This is the name of the site. The "Website name" setting is automatically used if you do not explicitly override it when configuring the manifest. Description
A short description of your site Theme color
You can choose a (single) color to represent the general theme of the site. This color may be used by devices in areas such as the address bar background. Background color
You can also choose a (single) color to use as the background color for your site when the application is launched from a shortcut saved to the user's device home screen. Display mode
Finally, you can specify the display mode your site should launch in. For our more astute designers and developers, you may have already realized that generating the manifest file lays the groundwork for future PWA (Progressive Web App) development and support. Additionally, some Android devices will automatically prompt users to add your website to their home screen now that a manifest file is generated by the site.
Oh, and for the sake of completeness, we also generate the special browserconfig.xml file that Microsoft products (including Microsoft Edge, Internet Explorer, X-Box, and Microsoft-based mobile devices) look for when pinning sites and generating live tiles. There are no additional configuration options for this file - everything is automatically generated from the aforementioned options.



The end result?
Your community can now better convey, automatically, certain details to the myriad of devices out there that may be accessing your site, and you now have much better control over those details. You can more easily fine-tune the "little things" that help paint a complete picture of your web presence, and the groundwork has been laid for bigger and better things in the future as standardization and adoption of PWA functionality improves.
This blog is part of our series introducing new features for Invision Community 4.4.

Do you have a community but are looking to move to a more modern and feature rich platform?
There's a lot of ways Invision Community can breathe new life into your community. With our engagement features, advanced promotion features and mobile ready responsive themes, your members are going to love the changes.
Invision Community can power your entire site, from the content management front end right through to your download areas and shopping carts.
Imagine not having to juggle a dozen plug-ins and make several different applications talk to each other.
We offer a range of migration tools for vBulletin, xenForo, phpBB, Vanilla, bbPress and more. These tools convert your data such as members, passwords, forums, topics, posts and more across to Invision Community.
But first, let's look at how to make your migration a success.
Take our demo for a spin
Hands down the best way to get a feel for Invision Community is to take out a free demo. Once you are comfortable with the suite and know what it can do, the more confident you will be in discussing it with your members.
There's a lot of functionality to discover. Keep in touch with our sales team to get the most from the demo.  We recommend that you consider three uses.
Your community. Look at how they will settle in with the new interface and how they will use the new features on offer.
Your moderators. Take a moment to look in the Moderator Control Panel. Run through all the tools that are available, such as the warning system and content review system.

Moderator Tools
Your administrators. Probably the largest change between platforms will be in the Admin Control Panel. It's worth spending a little time getting familiar with it and looking at what's new, and where common tools are such as forum and member management.

Tip: Invision Community's Admin Control Panel has a global search bar to look for settings, members, invoices and more. If you ever feel a little lost, enter in what you're looking for.
Make your plan
Using the demo and speaking to our sales team will help you draw up a migration plan. You'll know which apps you'll need, and what data can be migrated over.
You may want to browse the marketplace to look for apps, plugins and themes to extend the functionality even further.

Tip: We offer a VIP migration service where we work closely with you to draw up your plan and take care of the conversion for you.
Educate your community
Keep your community up to date with your migration plan. Show them the platform they'll be using. Take videos and screenshots showing them the exciting new features coming soon. Make it a positive and fun experience.
Post something new every few days to get your community used to the idea and get them involved by asking them if they have any questions. Our sales and support teams are here to help you if you have any further questions at this point.
Getting the majority of your community excited about the change is the best way to make the transition a smooth one.
Make sure you explain the benefits of the switch too. If there's a good reason for it, your community will get behind it quickly.
Some benefits may be:
It works better on your mobile device and tablets, so you don't need to struggle with pinch and zoom to get around.

Mobile ready out of the box
The built in embed system allows you to post images, YouTube videos more easily and you can preview it instantly as you type.
The crowd sourced moderation makes reporting bad content more beneficial. It'll help to keep the community clean from undesirable comments and moving a positive direction.
More features on the way. Invision Community is always adding new functionality based on our customers' wishes. These releases happen often so there's always something to be excited about.
Pick a day
The best migrations are planned down to the date and time when the data conversion will occur. Our team can give you a rough idea of how long the data conversion will take. It will vary but we can give you a ballpark. 
Your members will feel happy knowing what is going to happen and when. There will be some downtime while the data is converted, so it's always best to announce this well ahead of time.
Set up a test site
Once you are committed to switching, set up a test site. A single Invision Community license can be used for a development installation as well as a live installation.
This is the perfect time to work on your theme and look at any tweaks you'd like to make.
Invite in your team and a trusted few from your community to offer feedback and advice. It's worth taking the time here to make sure everything is perfect for when you do the final conversion.
Make it comfortable
Take some time to theme your new Invision Community so it has a similar look and feel to your existing community. Change resistant members will feel more comfortable if there are areas that are familiar to them.
Ensuring your branding is up, and the colours match what you had before is a good start.
The easy mode theme editor is a great place to start.
Mind your language!
There are always little differences in the interface language that may throw some of your older members off. For example, some systems use "threads" instead of topics and "messages" instead of posts.

The easy language editor
Invision Community has a built in translation system so you can change our interface language to match your existing site.
Help your members
Set up a temporary questions and answer forum where your members can ask how the new system works and give you feedback.
Pin a handful of topics explaining where common items are now, such as how to edit your profile, how to send personal messages, how to mark the site as read and so on. Think about the daily activities your members make and explain how to do them with Invision Community.
You can use the pre-move time to ask your community what actions they do daily and may need assistance with on the new platform.
Be patient
Some of us dislike change. We are creatures of habit. You may find some members are very resistant. That's OK, they'll come around in time as long as you continue to make them feel valued and understood. Take the time to explain how the new system works and what the benefits of Invision Community are.
In our experience, members love the following Invision Community features:
Notifications
Invision Community has a variety of granular notification options, from browser to email so you're sure to not miss a thing.
Mobile Friendly
We're mobile friendly right out of the box. Our theme has a responsive framework, which means that it resizes perfectly to any device you're using. No need for extra themes or styles, it's all baked in.
Gamification
We all love a little friendly competition don't we? Invision Community has features like the leaderboard and member titles to reward activity. Who doesn't want to win the day?

 
Reactions
Liking content is fun, but being able to express thanks, laughter and more is even better. It's all baked into the system ready to use.
Educate your team
Invision Community has a whole host of moderation tools that your team will love as it makes their daily routines much easier.
From the comprehensive warning system, to the crowd sourced moderation feature, which can automatically hide content and notify moderators once it has been reported multiple times, Invision Community makes your moderators lives easier.
The best approach is to pin topics in a team area that explains how to use these new features and where to find them.
Summary
Investing in a new community platform and migrating your community across is a big decision. With the right planning and forethought, it will be a smooth and positive migration with lots to look forward to once complete.
We offer free conversion tools for you to use, or we offer a VIP conversion service where we take care of it for you and you get one-to-one help and support throughout the process.
We'd love to hear from those who have successfully migrated across from other platforms and how they made it a positive experience for their members.

 

We're thrilled to announce that Invision Community 4.3 is available to download now.
After months of development, over 2500 separate code commits and quite a few mugs of coffee you can now get your hands on the final release.

You can download the final release from your client area.
If you need a recap of what was added, take a look at our product updates blog which takes you through the highlights. These include:
 
We'd love to know what you think, let us know below.

We're thrilled to announce that Invision Community 4.3 Beta is available to download now.
After months of development, over 2500 separate code commits and quite a few mugs of coffee you can now get your hands on the beta release.

You can download the beta from your client area.
Be sure to read the full information on support and service limits that go along with beta releases. You will see this in client area prior to downloading.
If you need a recap of what was added, take a look at our product updates blog which takes you through the highlights.
If you you find a bug, we'd love for you to report it with as much detail as you can muster in the bug report area.
We'd love to know what you think, let us know below.

There are many different reasons to build a community. It might be based on your business or a hobby. It may be to talk about your favourite sports team. Whatever the content, the key to success is to engage your community.
We've been helping successful communities for over 15 years. During that time, we've picked up a handful of tips that we are going to share with you today.
Pick one to try this week and let us know how you get on.
Welcome every single member
A great way to make members feel welcome at your community is to post a daily or weekly topic welcoming your new members. Post a short message asking them to introduce themselves and tag new members.
This will encourage them to start a discussion that others can get involved with. It won't be long before friends are made and what may have been a passing member will be part of your core community.

 
Host a "lurker week"
Every few months, host a "Lurker week" where you encourage non-posting members to join in. You can explain the benefits of the community and encourage them to say hello. It's a great way to get people to introduce themselves.
Suzi Nelson pioneered this over at Digital Marketer. She created a lurker themed week and was able to activate 44% of her previously inactive members in only five days!
Spotlight members you want others to model
Often you will see a member do something amazing in the community. Maybe they posted a really good question or perhaps they have been very active and helped many other members.
Create a topic about it. Highlight how and why they are an asset they are to the community. This sends a positive message to other members that these kinds of actions will be celebrated.
You can even turn this into a weekly or monthly ritual where you celebrate the member of the week or month.
Educate about notifications
The notifications system in Invision Community is the best way to get return visits.
Why not put up a pinned topic in a visible area reminding your members how to get the best from the notification system, and asking them to enable them and follow any interesting forums or topics.
This way they won't miss out of any discussion while they're away and as a bonus, they're more likely to return to catch up.

 
Regular Interaction
This is a very simple but often overlooked tip. As the community manager your purpose is to facilitate discussion. Make sure you show up regularly and create new discussions as well as reply to existing ones.
People are more likely to post if they feel they will get a reply. Often your reply will send off a cascade of more interaction as different facets of the conversions come out.
Ask for feedback
Members love to be involved in brainstorms and to share their thoughts. Asking for feedback works on two levels. You get great ideas on how to improve your community. It is also a great tactic to get discussion going.
Taking action on feedback makes that person feel more invested in your community and will champion it to others.
Try and be specific when asking for feedback. Try "How can I increase the level of activity" or "Do you need any articles or topics written on specific subjects". The more specific, the easier it will be for your members to narrow down their thoughts.

 
Be persistent
These tips might give your community a short burst of engagement. To build a long lasting and highly engaged community, you have to be persistent and keep at it.
The key to building a community is simple: put in the work and care about your members. If your members see how much you care and that you are showing up every day, they are more likely to show up too.
Which of these tips are you going to try this week?

We've recently spoken about how we've brought our Gallery and Blog apps up to date with interface overhauls to bring them inline with the high standards our customers expect.
Keeping this in mind, we're thrilled to announce that we've taken Commerce right back to 2009.
This needs an explanation.
Way back in 2009, Obama was inaugurated as the 44th President. Minecraft was put into beta, Slumdog Millionaire was released to critical praise and we had a product called IP.Subscriptions.
IP.Subscriptions was a lightweight member subscriptions manager that allowed members to purchase elevated permissions via a user group upgrade.
It was a fine little app. However, on the horizon we had a brand new eCommerce app in development. Then called Nexus, now called Commerce (we took months to come up with that).
It made sense for us to merge the products into one app given they both had overlapping functionality. They both could create packages to promote members to a new user group. Commerce was much more developed as an invoicing and billing system.
Everyone was happy.
Almost.
Commerce has grown to be an incredibly powerful app. It can sell anything from physical products like t-shirts, to digital products such as license keys and it can even manage your hosting set-up.
We use it for our support and billing systems, so we know how robust it is.
While it's an incredibly powerful commerce system, setting up basic subscriptions packages became a little more complex.
Over the past few years we've received a lot of feedback on this.
We've listened.
Commerce Member Subscriptions
We've built a brand new section into Commerce specifically for membership subscriptions.
Let's take a look at this in more detail.
On the front end, there's a very clear and easy to understand page for membership subscriptions.

The main subscriptions interface
Here you can see all the available packages, which one you're currently subscribed to and the upgrade and downgrade options.

A simple way to upgrade
There's several choices for costing upgrades in the Admin CP, here we have chosen to charge the difference between packages.

Get to your subscriptions easily
Your subscriptions are easily found in the user menu.
If the Admin allows, the package you're subscribed to appears as a badge on your profile.

 
There's also a little widget showing the packages which you can drag and drop to the sidebar for an additional prompt for non-subscribers.

 
This gives Invision Community a very clear and easy to understand interface for subscriptions which lives outside of the Commerce store and its packages.
Now, let's dive into the Admin CP
The main engine for this feature is the package list. This is in a separate area within Commerce.

 
The list also shows the number of currently active and inactive subscribers. This links to the list of subscribers.

 
Other than Bob having a total nightmare, you can easily view which members are currently active. The buttons link you to the Commerce invoice and purchase.
If you wish to add a member to a subscription without charging them (you generous soul, you), then that is easily possible.

 
Creating a new subscription package is very straight forward. We've built a new form which is stripped down to the fundamental items you'll need for a subscription.

 
As you would expect, there are several settings to control the system.

 
A few things worth mentioning here:
You can force new members to purchase a subscription on sign-up You can show or hide the profile badge indicating which package they purchased. You can choose to allow upgrades or downgrades. You can choose how you'd like to charge for upgrades or downgrades Thank you to everyone who has provided feedback over the years. We're really pleased to present this new feature and hope that it'll make your daily lives just a little easier.
Let us know what you think!
 

Social media promotion should be a part of any marketing strategy. Curating interesting content from your community and sharing to social media channels like Facebook and Twitter is a great way to drive traffic to your site.
Invision Community 4.2 introduced Social Media Promotions to allow this. 
You hit the promote button, fill out the text to share with each service, click which photos to include and schedule the promotion or send it immediately.
We use this feature almost every single day to share highlights to our Invision Community Facebook page and Twitter.
This feature has had a significant impact in attracting visitors to our blog. This is now a core part of our marketing strategy.
So what's new in Invision Community 4.3?
Facebook Groups and Pages
A  popular feature request was to allow sharing to Facebook groups that you are an administrator of, as well as Pages you own.
Not only that, but we now allow you to share to many places at once.
When setting up Facebook, you can choose which Facebook properties to be used when promoting.

 
When sharing content, you can choose where to share it to right on the dialog.

 
Here you can see that we're sharing to two of three possible places. "It's a secret" is a Facebook Group (which makes it a pretty poor secret).
The "Lindy Throgmartin Fan Club" is my favourite page on all of Facebook. What it lacks in members, it makes up for in enthusiasm.
You may also notice that the Facebook box is empty. Facebook have very strict guidelines on sharing content. They prefer that you do not auto-populate the content.
You can always access the item's original content on the promote dialog, so you can refer to it.
Setting a custom page title
When you share to social media channels, you also have the opportunity to add to the 'Our Picks' page.
We've made it possible to add a custom title for the Our Picks page so you don't have to use the content item title, although this is still the default.

 
Editing an Our Pick
When editing an item shared to 'Our Picks', you now have the option of editing all the data, including the title and the images attached.

 

The Our Picks page showing the custom title
Thanks to your feedback, we saw several places that we can improve this already popular feature.
We hope you enjoy these changes which makes your social promotion strategy even easier to execute.
I know we'll be making good use of them!
 

When I started creating communities close to two decades ago, getting new members was easy. All you had to do was put up a script, create some "Chat here" forums and email your friends. It didn't take long for word to spread and you had a healthy forum buzzing with conversation.
Now, it's different. The internet is a crowded space. No matter what your niche, you will be competing with other businesses for visitors.
You need a solid strategy to succeed, and I want to help you.
Before you open the doors to your new community, consider the following questions.

What is your vision?
Your community must have a strong reason to attract visitors.  Write down your community's purpose and bullet point how you will achieve it. When you configure and set up your community, keep asking yourself "does this fit my vision".
For example. Consider a fitness professional who is launching a community. The vision is to educate your audience on good nutrition and exercise. You then have subscription based packages for one-to-one coaching.
This is a very focused vision. You will create one or two forums for the public areas. You will leverage clubs for the paid memberships. You wouldn't create forums for non-fitness areas such as technology or movies.
You will strip the complexity back to encourage interaction as your target market may not be very technical.
What is your voice?
You will lead your community and set the tone. If you are handling investment portfolios then you will want the tone to be friendly, but professional.
If you are creating a forum for marathon runners, you'd want to use a lot of running "lingo" and be informal and fun.
Consider your target audience. Think about how they would like to be treated. How would they like your interactions to be?
Once you have found your voice, keep it consistent. Your members will follow your lead and keep your community positive.
How are you going to onboard new members?
If you want people to join in with your new community, you need to hold their hand and show them why they are important to you.
They will want to feel comfortable and valued in your community.
When you are starting out, take the time to welcome each new member and point them to any welcome guides you may have. You can create and pin a topic that explains how to get started. When a new member joins, link them to that topic.
You should also use profile completion to politely enforce the use of a user photo. A photo personalises a user's profile and reminds that you are speaking to a human!
Remind them to set up email notifications so they won't miss any exciting updates or new topics.
What is your promotion strategy?
No matter how great your content is, it needs promoting. There are several great ways to do this.
You can create a monthly email sent to all members. You can outline any important topics or articles. You can list upcoming events.
You can promote your articles to Facebook and Twitter. Make the headlines interesting to encourage clicks into your content.
By driving traffic back to your site, you will increase your membership.
How often are you going to contribute to your own community?
In the early days of your new community, you will have to be very active. You will want to welcome new members and keep conversations alive. You will be creating new conversations for others to contribute in. You must budget time for this and be consistent. Show up every day.
I recommend setting aside two blocks of 30 minutes each day. Use that time to reply to any new topics and to kick off a few of your own. Visit early in the morning, and again in the evening.
How are you going to reward active members?
Once you community gets going, some individuals will stand out as leaders. These leaders are well respected and encourage others to take part.
Create a special member group with better privileges such as increased storage space, or the ability to create post signatures. Give them a special badge and member title.
It will show that you respect and appreciate their contributions. Having a small number of community leaders will save you time. They will always have their fingers on the pulse and can feedback any issues before they develop into something serious.
Are you going to funnel discussion into your community?
Your community is one part of your site. If you have pages and articles up elsewhere, I recommend you encourage posting in the forums. At the end of each article, link to a related forum and ask for their thoughts.
People love sharing their thoughts and opinions.
Summary
Taking the time to create a strategy will pay dividends later. Getting into a professional and focused mindset will make you stand out from the crowd. Knowing the exact purpose of your community and how to execute it is key for success.
Thinking about the questions posed above is a great start. It should make you think about your target audience and how to serve them. It may even create more questions. I'd love to help you answer them.
Let me know what your plans are for your community.

 

As we make our final commits, merge in the last of our branches and wait for Charles to move more tasks to the development list, we pause to reflect on our year together as a company.
Pour some egg nog, grab some snacks and lets take a look at our journey this year.
Our year in numbers
In 2017 we made 72 Invision Community releases, 6584 code commits, read 157,203 customer replies and made an average of 177 staff replies to tickets per day.
Our year in dates
We were certainly busy this year. We launched Invision Community 4.2, started work on Invision Community 4.3, started two new blog series and a newsletter. Lets take a look at the key dates.
March 10th
We started talking about our upcoming release, Invision Community 4.2 which saw us drop "Invision Power Services" in favour of the sleeker and less awkward "Invision Community".
March 28 - 30th
During our series of blogs on 4.2, we launch a triple whammy of blog entries outlining reactions, clubs and social media promotions. Three new tent-pole features that drove 4.2 to be our most successful release.
July 19th
We release Invision Community 4.2 to deafening applause (most of it was our own, but it still counts). We give the development team a 15 minute break and then drop the 4.3 task list internally.
September 15th
We start a new blog series "Team Talk". The idea is to show that we're not a bunch of code writing robots, but we're real people with personalities, hopes and dreams. So far, it's proved that we're mostly a bunch of code writing robots without personalities. The irony.
October 18th
Not content to just talk about silly things in Team Talk, we launched our new long form blog series "Community Management". Here we give our many years of community building insight to help you become successful in running your communities. We've tackled a number of subjects from SEO to security so far with many more planned for 2018.
October 30th
Our development team have been busy working on Invision Community 4.3 and we announce it to the world. And being the huge tease we are, we've said nothing since. Rest assured, we've got a lot done and its shaping up to be another great release. We'll be talking about it in more detail next year.
It's all about you
Of course, we couldn't finish without saying a massive THANK YOU to all our customers. We are so lucky to do something we love for a living and that is only possible because you choose to use us to build your community.
We are committed to keep moving forward to ensure that we serve you in the best way possible. We'll keep innovating to give you the tools you need to succeed and we'll keep posting blogs packed full of tips and advice.
Here's to 2018 and all the adventures it brings.

 
 

Unlike a regular website, where you write content for each page, target keywords and optimize text, a forum community's content is predominantly written by users. They don't know or care about your site's SEO and just want to interact with other users or find answers to their questions.
To keep your community moving forward, Invision Community implements many best-practice SEO techniques and approaches for you automatically, without you needing to lift a finger.
Even still, there are a few additional steps you can take to potentially help your site rank better.
 
How Invision Community helps you automatically
Invision Community does a lot of automatic SEO for you behind the scenes to help your site rank better or to help search engines understand your content. Some of those include:
Sitemap generation
A sitemap file helps search engines to locate pages within your site. This helps search engines find pages so they will be crawled quicker. Invision Community automatically generates a sitemap for you that points to all of your content URLs, and submits it to Google. JSON-LD
Another way a site can help search engines is by providing metadata about a page. For example, if the page contains a review, additional data can be supplied to the search engine with rating count, average, and so on. There are dozens of items that can be described in this way, and doing so can mean your results in search engines display this additional data. This makes results more useful to users, potentially leading them to click on your result versus another. It can also help search engines understand your content better. Canonical URLs
Search engines can penalize your site in situations where the same content can have multiple URLs. With software that generates pages dynamically, such as a community, this can happen frequently because there are URLs to get the last read post, the latest post, the first post and so on, all ultimately pointing to the same topic page. Invision Community takes care of this for you by setting a canonical URL for every page, telling the search engine which is the definitive URL it should use. Semantic markup
The HTML markup used to generate a page is possibly the most important factor impacting SEO. Each HTML tag has a specific meaning (e.g. H1 is an important title) and allows search engines to determine the structure of the page. It's therefore important that tags are used correctly and in the appropriate context - known as semantic markup. Invision Community has been built with semantic markup principles in mind right from the start. Responsive theme
Google has been transitioning to a mobile-first approach when crawling sites and it's likely this does or will factor into its PageRank system. Now more than ever it is important that your community offers a genuine mobile experience. Invision Community achieves this by supporting responsiveness - where the theme adapts depending on size of the screen being used - by default.  
What you can do to improve ranking
Let search engines see your content
One of the most important things you can do to help with SEO might seem obvious, but we've seen many people unwittingly neglect it: ensure that search engines can see your content!
It's tempting to lock down your community so that users have to log in before being able to see your content, and for some communities this might be necessary. However, a search engine can only see content accessible to guests, and so by locking your community down a search engine won't be able to see very much at all, and your pages won't show in search results.
Wherever possible, we suggest allowing guests to read your content, though you can require registration to reply.
Enable HTTPS
Even ignoring SEO this is a good idea, because it's more secure for your users and browsers are increasingly alerting users about sites that don't use HTTPS, showing them as insecure.
In terms of SEO, research has shown a correlation between between sites using HTTPS and their ranking position, and in 2014 Google indicated that HTTPS would be a “ranking signal” going forward. Given the other benefits of HTTPS, it would therefore be wise to enable it across your community.
Ensure your site loads fast
A fast-loading site is very important for rankings, and so you should do what you can to keep your community running quickly. This includes:
Enable guest caching
Invision Community includes a built-in caching system for pages viewed by guests, ensuring they don't have to be re-generated for every page view. This can greatly speed up your site for guest users and therefore search engines. This is automatically configured on our Cloud services. Don't go overboard with plugins
A few good plugins can set your community apart from others, but going overboard can significantly slow down your load times or clutter your interface. Be wary of image-heavy themes
As with plugins, a great theme is a good thing to have, but try to avoid one with extensive use of very large images. Choose a good host
Some website hosts are slower than others, so ensuring your host is up to scratch is important. Of course our Cloud services are a great solution here!  
Use 301 Redirects if migrating
If you're migrating from another community platform, your page URLs will change to reflect Invision Community's architecture. You can greatly improve SEO retention by using special redirects (known as 301 Redirects) to send users from your old URLs to the new. Search engines understand this method and will update their records.
We include redirects in our free migration packages to help you retain your SEO standings after migrating to Invision Community.
Write relevant content
If your site targets a particular niche, you may see benefit in writing longer-form content as articles on a site blog. This kind of content ranks well and allows you to ensure keywords are used (versus content posted by members, which can be anything). You can also encourage further discussion of the article in the wider community, amplifying its benefit.
For a site news page/blog, our Pages app can be used to build an articles section for this purpose.
Use social media profiles to your benefit
You should register social media profiles for your site on the popular platforms and make them a part of your presence. These sites rank very highly of course, and so if your social profiles can also rank highly for your name, they can be a good way of directing traffic to your site.
Use the ‘About' section of the profile to write an interesting blurb about what your site offers. Create eye-catching header images and profile photos to use on the profiles too. Cross-link each social profile to the others (and back to your site, of course). Finally, link to your social profiles from your site too. Invision Community allows you to easily do this and insert icons in your header or footer.
Beyond that, you can also use social media to your advantage by cross-linking some of your best content to it. We'll go into more detail on how best to leverage social media in a future article, but the new Promote functionality in Invision Community is a great way of achieving this.
 
Summing Up
As always, content is king when it comes to ranking, and that should be your most important focus. Fostering a vibrant community that creates and shares interesting content is key. You can then use SEO methods boosted by Invision Community features to expand your community's reach in search engines.
If you have any SEO tips that have helped your site, we'd love to hear them. Share them in the comments below!

Our recent release of Invision Community 4.2 was the most well-received version ever! The feedback we received on new features like Clubs, Reactions, and Promotes was better than we could have hoped and we really enjoyed seeing all the creative uses as people implemented them on their own communities.
We have been hard at work on version 4.3 with a goal of improving on all the great new features. It is well under way and we are happy to able to start announcing what's new over the next few weeks.
Invision Community 4.3 will not only contain new features but also have a core focus on refinement from 4.2's new features. You will see many improvements to Clubs, new integration options, large application improvements, new promotional features, and more changes large and small.

 
You can expect to see news posts about new features and changes very soon with a release date in early 2018. Follow our news section or subscribe to our newsletter to receive updates.

One of the bigger decisions a community manager has to make as a community grows is whether to employ proactive or reactive moderation (or a combination of both). This isn’t always a conscious decision; sometimes forum moderation features are toggled without giving much explicit thought to the style of moderation desired and the pros and cons of doing so. It’s worth taking a moment to consider the reasons behind each type, and come to a justification for one or the other.
Firstly, let’s discuss what we mean by proactive and reactive moderation.
 
Proactive Moderation
With a proactive approach to moderation, the goal is to prevent bad content from ever appearing in public. The primary way that this is achieved is by having moderation staff review all content posted, and manually approving it after deciding whether it is acceptable.
Another feature that could be classed as proactive moderation is administrator screening of new registrations. When a new user registers in the community, their account can be placed in a ‘validating’ state, requiring an administrator to review the information submitted and deciding whether to approve the account.
As you might expect, proactive moderation is the safest way to ensure bad content doesn’t make it to public view. However, the significant drawback is that users won’t see their content immediately, which can be frustrating and severely stifle productive discussion. At worst, it can push users away from your community altogether. Heavy-handed moderation is often viewed negatively by members who are trying to participate, and can ultimately backfire. 
With a proactive moderation approach, it’s important that you communicate with members one-to-one if they post content with good intentions but which doesn’t meet your criteria. This can reduce resentment over wasted effort, and gives them the opportunity to adjust their approach for future content.
 
Reactive Moderation
In contrast, a reactive approach to moderation allows user to post freely, without explicit pre-screening of content, with moderators reacting to issues as and when they arise. Reactive moderation is, generally speaking, a more pleasant experience for users because it allows them to engage fully with the community. However, there is of course the risk that unsuitable content is seen in public, at least temporarily.
Choosing a reactive approach doesn’t have to mean a free-for-all. There are many features you can use to make identifying and dealing with bad content a quick and painless process, while still allowing users to contribute freely to the community:
Report center
Allows users to identify bad content and submit notifications to moderation staff for prompt action. Badword filter, URL filtering and keyword triggers
Prevent common swear words and other divisive terms from being used by censoring them or replacing them with ***. You can also blacklist undesirable URLs from being used within posts. Plus, automatically watch and moderate posts that contain terms you specify. Warning system
Where a user has proven to be problematic, the warning system in Invision Community allows you to track infractions and apply punishments to the account. These can range from a simple warning message, to suspension, to complete ban. Users can be required to acknowledge the warning before being able to see the community again. Moderation queue
Individual users can be placed into the moderation queue, requiring all content they post to be screened by a moderator before being visible - a good compromise that means you don’t need to screen all content, just that from troublemakers. Spam service
The IPS Spam Defense Service is a free service that automatically reviews new registrations to your community to determine whether they match any known spammers, using data crowdsourced from other Invision Community sites. The service can virtually eliminate known spammers from your community, preventing them from ever causing a problem. One-click spam cleanup
If a spammer does make it into your community, removing their posts and banning them is a one-click action for moderators. Saved actions
Saved actions make it quick to apply multiple moderation actions in one go. For example, if members often post support topics in a non-support forum, a saved action would allow moderators to move the topic and reply to let the member know what happened - all with a single click.  
Which is the right approach for your community?
Every community is different, so there’s no one answer here - that’s why Invision Community includes features that enable both approaches, to allow you to determine which to use.
In general, we suggest thinking of reactive moderation as the default stance, and increasing the amount of oversight you make depending on the circumstances. There are exceptions of course. For example, in a situation where a user posting personally-identifying information in a public forum could have a profound implication for personal safety, a proactive moderation approach might be more desirable. Similarly, if it’s essential that users receive correct information that has been vetted by your staff, you may want to review content before it appears (though in this case, other techniques might be considered, such as staff labelling content once it is ‘approved’ by them).
Your choice need not be entirely one or the other, either. While Invision Community has moderation settings that apply to the entire community, it’s also possible to apply different settings on a per-forum or per-member group basis.
Communities often make use of per-group moderation as a way of screening new members. This is achieved by putting new members into a ‘limited’ group that requires content to be reviewed by a moderator. Then, using Invision Community’s group promotion tools, the member is automatically moved to a regular member group once they have a specified number of approved posts (usually a low number; one to five works well). This approach reduces the danger of a rogue member signing up and creating a problem, without requiring the resources to screen every new post to the community.
Finally, whichever approach to moderation your team ultimately finds work best, we recommend creating a clear, detailed set of community guidelines that outlines the boundaries of the community, and what you consider acceptable and unacceptable from members. Most users don’t set out to create problems for you, and referring to your guidelines can often put the lid on any trouble before it starts.
We hope this overview proves helpful to both new and established communities. If you have any approaches to moderation that you think others might be able to learn from, please go ahead and share them in the comments below!
 

Completing long and complex forms online is tedious. It can be off putting having to fill in a lot of information before you can join a site or service. You may find that potential members never bother to convert from a visitor.
How to convert guests into regular members is an often asked question. The simple answer is to lower the barrier to entry. Invision Community 4 already allows you to register with Facebook, Twitter, and other networks with ease.
"Complete My Profile" is a system that will lower the barrier of conversion. Guests only have to complete a very basic form to gain membership. Members are then asked to complete any custom profile fields you require.
You can also set up steps that group items together to encourage existing members to add more information to their public profile.
Members with a complete profile and user photo provide others with much more engagement and personality.
Registering
If we look at registering first. Clicking "Sign Up" will only show a simple modal form with as few fields as possible.

 
If you have required steps, and after any member validation flow, the complete your profile wizard is shown.

 
This enforces required fields and the member cannot skip them or view other pages until completed.
Of course, you may have steps that are not set to required. These are available too, but are skippable. Members can complete skipped steps later.

 
A dismissible progress bar shows to members that have uncompleted steps. Once dismissed, it no longer displays in the header of the site.

 
This same progress bar is always shown in the members' settings overview panel, in the user control panel. This will prompt members with incomplete steps.

 
If you set up a new required step, members have to complete the step before being able to browse again. This will ensure that all regular members have completed profiles.
Admin Control Panel
You will create new steps in the Admin Control Panel. Each step can contain multiple elements of a single group. This step can be set to required to enforce completion or suggested to allow it to be skipped.

 
The basic profile group contains things like user photo, birthday and cover photo. Choose any of these for this step.

 
The custom profile field group contains any fields you have set up already.

 
You can switch off this system if you feel it does not fit your needs. When disabled, you get the normal registration form.

 
Reducing the complexity of membership can only help convert more guests into contributing members. Enforcing required steps ensures that you capture data across your membership.
We hope you enjoy this feature and you see an increase in guest conversion with Invision Community 4.2.
 

This is an entry about our IPS Community Suite 4.2 release.
When you have a diverse range of topics within your community, it makes good sense to separate topics within forums and categories. This will ensure that the viewer can find relevant content by scanning the list of forums first.
If you have a more focused community with fewer forums, presenting your community with a list of them can be daunting. This is especially true for less experienced visitors raised on social media.
Fluid forum view allows your visitors to get right to the meat of your community; the topics.
A fan site for a band is a good example of a community that will benefit with fluid view. There will likely be forums for album reviews, tour dates, general discussion and so on. Even though there are many forums, the common topic is the band. This makes fluid view ideal as your members can see all those related topics in one view. If your members wanted more specific topics, they could select a single forum to view.
Let us take a look at fluid view in action. We will then break it down and explain how it works in more detail.

 
The video shows the topic list and the forum filter box. As you can see, it is easy to change the topic list by changing the selected forums. This view replaces the traditional list of categories and forums.

 
Of course, you can permit your members to change the view to better suit their way of working.

 
You will notice a "grid" option. We have moved the grid forum theme setting into the main forum settings. This makes it an option for your members to choose, if the administrator permits it.

 
You have full control over the display options. This screenshot shows that the control panel option to choose the default view. There is also an option to control which views your members can select. You may also decide to not allow your members to switch views at all. This will ensure that they all use the view you choose.

 
You may have spotted that forum names have a colored background in some screenshots. We added the ability to define a feature color per forum. This feature color helps the forum stand out in a more visual way. This is especially useful when you select many forums in a single view.

 
This feature color also works on the table view.

 
We added a feature color hint to topic view to enforce the association between the forum and its color.
 

 
This screenshot also shows the removal of the forum breadcrumb in fluid view mode. Fluid view remembers your last forum selection so you don't lose your place when you go back to the listing.
The benefit of this feature is easy to see. It removes a potential barrier of entry for your audience. It puts the spotlight on topics themselves, and not the hierarchical forum structure. Your members will enjoy viewing many forums at once and switching between them without leaving the page.
We hope that fluid view is an asset to your community and your members enjoy this new functionality.
Technical notes.
The database stores the members' view choice. This remembers the selection across devices. Guests are not permitted to change between views.
 

This entry is about our IPS Community Suite 4.2 release
In 4.1.18 we added Two Factor Authentication. Already in 4.2 we have announced a new setting to trigger 2FA when logging in from a new device, and in 4.2 we are also adding Authy as an authentication handler.
Authy can send a user a text message, make a phone call, or send a push notification to a smartphone app to authenticate the user. You can enable whichever of these options you like.
 
Set Up
To set up Two Factor Authentication with Authy, the user will enter their phone number. To verify their phone number they will then enter a code shown in the Auhy app or have a code sent by text message or phone call. The system will automatically show an appropriate interface based on what options you have enabled - for example, if you don't want to enable the app as an option, it will not reference Authy.

Setting up Authy with the app available as an option

Setting up Authy with just phone or text message options enabled
 
Verification with Authy
When the user needs to verify their account, the system will automatically show an appropriate interface. If you allow verification with the Authy app and either it is the only option you allow, or the system knows that the user has installed the Authy app, the system will prompt them to use the app. This can either be done using Authy's OneTouch option (where the user will receive a push notification to the app, and when they click approve, the screen will automatically refresh) or their SoftToken option (where the user will be instructed to open the Authy app and enter the code they see). If you allow authentication by text message and/or phone call as well, the user will also see options for using those instead.
These screenshots show the process for OneTouch authentication:

The user is shown a waiting screen
 
Simultaneously they will receive a push notification and when opening it be able to approve
Once the user has approved, the waiting screen will automatically refresh with the user authenticated.
For SoftToken authentication, the user is prompted to enter the code shown in the Authy app:

Authy SoftToken option
 
Phone Verification
If you have disabled the Authy app as an option, or the user does not have it installed, they will be prompted to choose from the available options how they want to authenticate.
These screenshots show the process for authenticating by text message:

The user is asked how they want to authenticate

The user receives a text message or phone call with a code

The user enters this code to authenticate
 
Management
If the user changes their phone number they can reconfigure the system in their account settings. The system automatically shows "Phone Verification" rather then "Authy" if the app is not available as an option.

Account Settings showing Authy as Phone Verification
 

This is an entry about our IPS Community Suite 4.2 release
We are happy to introduce several changes to our Gallery application to both refine the existing capabilities and to introduce new useful functionality; particularly for Albums.
We have clarified how to submit images directly to a category on the first step of the upload form in Gallery.

Clarification for submitting directly to a category
When submitting images to the Gallery, a simple "Add more images" button has been added to the wizard. While it has always been possible to add more images by dragging and dropping them on to the upload area, or by clicking the "Choose files" button again, the addition of this button should help add some clarity for users who overlooked these capabilities.

A new "Add more images" button makes adding additional images easier
Applying the same details to all of the images you are submitting has been made much simpler. When you begin entering the details for the first image, you can specify a template to use for the caption name leveraging a special replacement "%n". A small help icon next to the caption field label explains how to use this capability. When you are done supplying the details, you can click "Copy details to all images" and your submission will start instantly, using all of the details supplied for the image you are editing. You can quickly set tags, an image description and a caption name template (for instance "Aquarium %n") to all images using this new capability, useful when submitting 50+ images at once. Of course, you can still supply the details for each individual image as well, if you wish.

Submitting a lot of images at once has been made easier
In addition to improvements for submitting images, albums have been updated to include many new features, including:
Commenting Reviews Reactions Messages Featuring Hiding Locking Reporting Searching A new Gallery widget (sidebar block) to show albums anywhere throughout the Community Suite has been added as well.

Album overview page
Going along with these changes, we've improved how groups of images that are submitted to an album are handled in searches. If you submit multiple images to an album, you will only see the album listed in activity streams, and similarly if you follow a bunch of images in an album these are grouped as well, making activity streams more useful and easier to follow.

Activity streams have been updated as well
The changes to albums and image submissions will simplify your users' interaction with Gallery in 4.2, and make submitting images and new albums, and working with those albums more useful and robust.

This is an entry about our IPS Community Suite 4.2 release
Statistics can be an important part of monitoring your site and ensuring it grows and responds to your marketing and promotion efforts effectively, and several new statistic tools have been added to the 4.2 Community Suite which we know you will be excited to learn about!
A simple tool has been added that will allow you to look up and list all member accounts that have last visited the site within a specified time period.

Look up members who have visited within a set time period
Additionally, online user (both logged in user and guest) counts are now tracked every 15 minutes and graphed in the AdminCP for you to reference. You can view online user trends over a specified date period, view just guest counts or just member counts (or both), and view the graph in multiple different modes (such as an area chart or as a column chart). By default, the data is retained for 180 days, however you can control how often to prune this statistical data in the AdminCP.

Online user trends graphed
You can also view a graph of member activity on the site. Member activity is defined as any "activity" beyond simply browsing, such as submitting a new post, reacting to any content item or comment, or following any content item or node.

Activity information about your member base
You will also be able to define keywords that you would like to monitor and then see both a graph of usage of those keywords, as well as a table listing all usages of those keywords. You can use this to track usage of competitor names, find out if hash tags you define are trending, or learn if promotional materials are making an impact on your membership.

Keyword tracking can help you closely monitor your community
Along with these additions, we've cleaned up the menu and wording for the rest of the existing statistic options to make their functions more clear.
We hope these additions help you better track and control your community, making the most of your time and money.
 
Note for developers: A new chart class has been added which allows you to populate dynamic charts using callbacks, in addition to the standard methods that already exist for pulling data directly from a specified database table.

This is an entry about our IPS Community Suite 4.2 release
We have introduced a feature which will allow moderators, with permission, to copy topics from the Forums application, into any custom database in the Pages application.

New Moderation Item
This feature will copy the contents of the first post of a topic, and copy it as the body of the new record. The moderator copying the topic will then be given a pre-populated form which will have the Title and Content fields automatically filled with the topic title and first post contents, which then can be modified to add any additional notes (such as an editors note at the bottom). The form will also include any custom fields that can be filled in, as well as all moderation options you would normally see when creating a record.

Form Input
In addition to all of the normal options you would typically see, there are two additional options. The first is the ability to copy all posts in the topic as comments on the new record. The second is the ability to post the record as the original topic author, or as the moderator copying the topic.
This new feature is very useful when you might see a topic in the forums that you want to copy to an article or keep in a permanent knowledge base.
 

There are many strategies for growing your community, such as newsletters, mailing lists and advertising on other sites.
IPS Community Suite 4.2 puts a new tool at your disposal: promotions.
There’s no denying the popularity of social media. Worldwide, Facebook has 1.86 billion users active monthly. Every day, millions of people are using Facebook to speak with friends, to talk about their interests and to find new people to connect with.
Of that 1.86 billion people, a good portion of those are actively discussing topics your forum covers. There is a huge opportunity to tap into social media to join in the discussion and to promote your community and provide a venue to carry on the discussion.
For a while, we’ve had social media log in extensions, which means that your users can sign into your community simply by clicking a relevant button. We’ve also had the ability to share things to a personal Facebook account. These tools are great for your users, but how do they help you, forum owner?
IPS Community Suite 4.2 introduces a way to promote your content directly to your brand’s Facebook page and your brand’s Twitter account.
You can curate fun and engaging topics and share them. The workflow is simple. Simply browse your community and queue up interesting topics, comments, gallery items, blog posts or database articles for posting throughout the day to your brand’s social media accounts. You choose the schedule, the hashtags and the wording to send.
Let’s look at the feature set in more detail.
Your first stop is to set up the feature from the admin panel. The system will guide you through the necessary steps of connecting your Facebook and Twitter accounts. Once Facebook has been set up, you can select any page that you are an administrator of on Facebook.
 

The admin panel also offers scheduling options and permissions.
 

You can pre-set the times for when content will be posted. Facebook and Twitter both have analytic tools to determine when your visitors are most frequently online. A good tip here is to set the time to a slightly odd number, so 11:45am is better than 12:00pm as you are likely to catch the attention of someone waiting for lunch, or a lunchtime meeting.
 

You have full control over who can promote items to your social media accounts. You can specify by group or pick individual members who may not be in those groups.
Now that you’ve set up the backend, we can get promoting.
Each item, that is a topic, gallery album, blog entry or article has its own Promote button.

 
Each post and comment can also be shared individually, which is an easy way to share great content your visitors add to existing conversations.

 
Clicking this brings up the sharer.

 
This is where you can customize the text that is sent out to each social media channel. You’ll also notice space to promote this item within your own community in addition (or instead of) Facebook or Twitter, we will explore that shortly.
The sharer is smart enough to pull attachments already added in the post, and you can upload your own images to be sent. Generally, shared items that have an image get better organic reach than just text alone so you’ll almost always want to choose or add an image. Twitter can use up to 4 images, and Facebook allows 1000 pictures per album, but you’ll never want to upload that many!

 
Once you’ve filled out your content and picked your images, you can schedule the promotion. Generally, you’ll want to use the auto schedule option as this allows you to just stack up multiple items and let the auto scheduler post the items according to your pre-set schedule. You can also set a specific date and time if you are looking to run a promotion or other time sensitive event.


The promoted content viewed in Facebook and Twitter
It’s easy to see the status of your queued and sent items from the moderator view.

 
This area allows you to see previous promotions and modify pending promotions.
Earlier, we mentioned that the system has the ability to promote content internally. Promoting items to your own community lets you, the community manager, curate interesting items and comments and present this to your community. This is a great way to allow your visitors to explore content you think they’d enjoy.

 
Promoting content to your community via Our Picks also allow you to promote content if you cannot or choose not to use social networks. It has the advantage that social networks do not have over a community platform like IPS Community Suite: consistency. The content on your community is always there whereas a social network is all about right here right now. Miss it and you miss out. On your community you can engage and re-engage a subject all you want. 
Of course, we’ve built a widget that you can drag and drop to most pages to make this curated list more visible.
IPS Community Suite 4.2 gives you, the site owner and community manager the tools you need to reach out and engage new users already discussing the topics on social media your community covers. With single click sign in and the built in retention functionality the suite offers, you’ll have a powerful way of growing your user base. It furthers that goal by created a list of that promoted content for continual reference and promotion for visitors already on your site.
We’ve got lots more to discuss on this subject, and in the coming months we’ll be putting together some guides on social media best practices and how to leverage Facebook’s excellent post promotion / pay per click tools to further boost your site’s visibility to social media users.
We’re here to help you make a success of your community and to give social media users a venue for when they outgrow Facebook.

This entry is about our IPS Community Suite 4.2 release.
We are happy to introduce the next major feature that will be available in IPS Community Suite 4.2 - Clubs.
Clubs are a brand new way of supporting sub-communities within your site. Many people have requested social group functionality in the past and Clubs are our implementation of this concept. Let's take a look at a few screenshots, and then go over what they are capable of doing.

The Club directory

A Club homepage

Club member listing

Example of content within a club (topics, in this case)
There's a lot to digest there! Let's go over the basic functionality.
 
Club Types
Four types of club are available:
Public clubs
Clubs that anyone can see and participate in without joining. Open club
Clubs that anyone can see and join. Closed club
Clubs that anyone can see in the directory, but joining must be approved by a Club Leader or Club Moderator. Non-club-members who view the club will only see the member list - not the recent activity or content areas. Private club
Clubs that do not show in public, and users must be invited by a Club Leader or Club Moderator As the site admin, you can of course configure which club types can be created and by whom. You could, for example, allow members to create public and open clubs, but allow a "VIP" group to also create Closed and Private clubs.

Admin configuration option for Club creations
 
Club Users
Each club has three levels of user:
Leader
A leader has all of the permissions of a moderator, and can add other moderators. They can also add content areas (see below). The club owner is automatically a leader. Moderators
Moderators, as the name implies, have the ability to moderate content posted within the club. As the site administrator, you can define which moderator tools can be used. You could, for example, prevent any content being deleted from clubs, but allow it to be hidden. Moderators can also remove members from a club. Users
Anyone else that joins the club.
Defining the moderator permissions available to club moderators
Your site administrator and moderators, with the appropriate permissions, are able to moderator content in any Club regardless of whether they are a member of it. 
Clubs can be created by any user who has permission. As you would expect, this is controlled by our regular permission settings.
For closed clubs, there's an approval process. Users can request to join and the request must be approved by a leader. Leaders get a notification when a user requests to join; the user gets a notification when their request is approved or denied.

Approving and declining join requests
 
Club Content
Club Leaders can add a variety of content areas to their club - forums, calendars, blogs and so on. It's important to note that these content areas are fully functional just as if they existed as a top-level admin created area. They will appear in search results, activity streams, users can follow them, embed links to them, and so on. If a user has permission to see a forum (for example) within a club it will behave exactly like other forums they see - and the same for all other kinds of content.
Each content area a leader adds can have a custom title, and will appear in the club navigation. This means, for example, that you can have multiple forums within a club, and give each a different name.

Adding content areas to a club
 
Club Custom Fields
Clubs also support custom fields. Custom fields are defined by the site administrator and can be filled in by Club Owners. The values they enter are shown (along with the club description) on the club homepage.

Custom fields in a club
On the Club Directory page, users can filter by the custom club fields.

Filtering clubs
 
Club Locations
Clubs have built-in support for Google Maps, allowing users to specify a physical location for their club. Let's say you run a community for car enthusiasts; each club might be tied to a particular region's meetup. The Club Owner specifies the location when setting up the club, and clubs are then shown on map on the directory page:

Club locations
And within a club, the location is shown too:

 
Club Display
We offer two ways to display club headers within the club - the standard way, shown in the screenshots you've seen up to this point, but we also have a sidebar option. This is something the admin sets globally for the site, rather than per-club. This is useful where your site design doesn't facilitate another horizontal banner taking up valuable screen real-estate; moving the club banner to the sidebar alleviates this pressure on vertical space.

Sidebar club style
Using Clubs in Other Ways
There's a lot of scope for using clubs beyond allowing users to create their own groups. You do not even have to call them "clubs" if that does not suit your use case. For example, on a company intranet you could rename Clubs to "Departments", and create a private group for each of your main roles. This would allow each department to have its own community, with its own forums, gallery, file sharing and so on, private and separate from other departments.
Similarly, they'd also work well in situations where you as the site admin want to create entire micro-communities. Take for example a video game publisher. Using Clubs, they could create a micro-community for each of their games, complete with forums, galleries and so forth, and then set the Clubs directory as their overall community homepage. Immediately, they have a setup that hasn't until now been possible out-of-the-box with IPS Community Suite.
 
We expect our clients will come up with some really innovative uses for the new Club functionality, and we can't wait to see what you do. We'd love to hear your feedback - let us know what you think in the comments.

This entry is about our IPS Community Suite 4.2 release.
Following on from our previous news entry "Add Similar Event" we are pleased to announce another feature that will make adding and discovering new events as easy as possible.
Support for geographic event locations has been in Calendar for some time now but with 4.2 we have taken this a step further with venue support. When enabled, members can set the event location from a list of pre-defined venues. Address details and maps will then be automatically shown in the event view.

Event view shows the venue map and address as well as a link to other events at the venue
Additionally, a link will be added so that other events occurring at this venue can be discovered.

Venue view shows all events at the location
Venues can be added via the admin control panel or inline when adding events (for users with permission)

ACP venue management

Inline adding of venues when adding events
If a venue has not already been added then a fallback to the standard address form input is provided.
We have a few more Calendar improvements still to reveal so be sure to follow News & Updates for further announcements.

This entry is about our IPS Community Suite 4.2 release.
Recurring events are not new with IPS Community Suite but often you may wish to create similar events that don't necessarily occur on a regular schedule. Previously this has meant creating a new event for each and then manually re-entering the information for event description, location, cover photo, RSVP options and so on. Often the only thing changing between the events would be the date and time.
Starting with IPS Community Suite 4.2 it is now possible to create a similar event based on one you have already added with a single action.

Create a copy of an event in one simple step
After opting to add a similar event you will be presented with the add new event form with all of the event info already filled out for you. Just set the date and time, make any required adjustments and submit your new event.
Note: This option is only presented to the author of the original event in order to reduce visual clutter for regular visitors.
We will be announcing many more interface improvements such as this in the coming weeks so be sure to follow the News & Updates section for updates.

This entry is about our IPS Community Suite 4.2 release
Improvements to our Gallery application, both in terms of new functionality and minor enhancements, are coming in 4.2. One area that was identified early on for improvement was the Gallery image view page and specifically how the lightbox feature available on this page behaved.
We adjusted the buttons that overlay the main Gallery image to use icons instead of text

 
If you click to view an alternative image size, we improved the header styling of this page as well for clarity and to allow easier downloading of the image you are viewing

 
When viewing an image, you can open the image in a lightbox by clicking the icon at the very top far right corner. When doing so, there was previously a button at the bottom left hand corner of the lightbox if you wanted to download the image. We modernized this experience by implementing an overlay that you can click on in order to download the full size image instead.

 
You will notice there are now left/right arrows in the lightbox view here. You can click left/right to scroll through the images in the container, just as if you clicked through the images in the photostrip immediately below the image on the main page. You can also use the left/right arrow keys on your keyboard. While this would navigate through the photostrip previously, it will now also navigate through the images in the lightbox as well.
When viewing on your mobile device, the lightbox has been cleaned up allowing more image to display which is a welcome change for your mobile users.
We have more changes coming to Gallery in 4.2 which we will be revealing soon but in the mean time we hope you enjoy these useful improvements.