GTServices Posted April 13, 2020 Posted April 13, 2020 Most ad partners will just approve your domains across the board (unless one is against TOS). I haven't run into any issues with ad partners approving domains and I've been doing this for a long time. For the most part, you will use key-values to target specific forums/pages on your site. This is usually associated with Direct Sales. eg. someone wants to target your ABC, MNO, and XYZ forums on your site. Key-values allows you to do just that. Placements are not required. AlexWebsites 1
Zone Plate Posted December 28, 2020 Posted December 28, 2020 What sorts of improvements do you see using these techniques over running straight adsense?
Fast Lane! Posted December 28, 2020 Posted December 28, 2020 6 hours ago, Zone Plate said: What sorts of improvements do you see using these techniques over running straight adsense? Lots. Also, if you ever have AdSense cut off (a million reasons why it can happen with a user gen content site) you will want that network in place to take up the slack while you resolve things.
Zone Plate Posted December 29, 2020 Posted December 29, 2020 On 12/28/2020 at 12:50 PM, Fast Lane! said: Lots. Also, if you ever have AdSense cut off (a million reasons why it can happen with a user gen content site) you will want that network in place to take up the slack while you resolve things. WAG on that improvement? 2x RPM? More less? I have been running adsense for 10-15 years without issue.
Fast Lane! Posted December 30, 2020 Posted December 30, 2020 (edited) 3 hours ago, Zone Plate said: WAG on that improvement? 2x RPM? More less? I have been running adsense for 10-15 years without issue. 20%? 1 minute ago, Fast Lane! said: 20%? Others pay 50% or more. But their fill is less. So my bet increase is overall. Edited December 30, 2020 by Fast Lane!
AlexWebsites Posted December 30, 2020 Posted December 30, 2020 Adsense pays 68% to publishers on display ads. I just moved away from an ad network on one of my sites last month because I tend to always earn more with Adsense. Depends on the niche as well.
Fast Lane! Posted December 31, 2020 Posted December 31, 2020 Use header bidding for the best of all world's.
Zone Plate Posted January 5, 2021 Posted January 5, 2021 On 12/31/2020 at 12:34 AM, Fast Lane! said: Use header bidding for the best of all world's. What are the chances you are a resource or you would be willing to teach this to me like I'm five? 😀 I actually know the basic ins and outs of all this, but the learning curve on this part seems to be significant. I have three advertisers: adsense, Amazon, and a third party. I don't know how to put them into admanager, rotate, and do the things described in this topic. I have always just pasted static code. Ibai 1
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