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Community Management

Audience or community?

I've said before that when I visit a new website, I often look for a link to their community. It's not uncommon for some brands to have a link to their Twitter account and Facebook page, with a hashtag they'd like you to use when discussing their products. That is an audience, not a community. A true community encourages group conversation and empowers people to contribute ideas, pr…

Matt

Matt

Community Management

Ideation within Invision Community

Collecting, curating and organising ideas and feedback is a critical part of managing a community for a product. Even though here at Invision Community, we have a relaxed approach to ideation, we do read and review ideas and feature requests that come into us via our support community and via emails and tickets and organise them off-site. If you wanted to add more rigour to your ideati…

Matt

Matt

Invision Community

What's new in 4.4.5?

Minor releases are almost always just maintenance releases. We gather up a fistful of bug reports and fix them to ensure that every month or so, our clients enjoy more stability and efficiency with Invision Community. However, more recently we've noticed that we're running low on bug reports, so we've managed to squeeze in a handful of improvements in Invision Community 4.4.5. Let's take…

Matt

Matt

Community Management

4x4 Growth Hacks 🚀

Are you curious 🤔about ways to boost your engagement that don't require a lot of effort?  Want some shortcuts to set your engagement on fire 🔥?    Check out these 4x4 tips of four growth hacks that you can implement in less than four minutes ⏳ to boost engagement. 1. Add a content block at the bottom of topics.  Sounds upside down 🙃, right?  Most admins add content blocks at the tops of …

Joel R

Joel R

Community Management

Rewards & Reinforcement: Delivering Member Greatness in Online Communities

Bad communities promise great things to its members. Good communities offer great things to its members. Great communities fulfill the greatness of its members.  A primary purpose of every community is to fulfill the needs of its members.  A strong community will go beyond the immediate, basic needs and ensure that fulfillment is a positive experience.  By doing so, it builds in positive rewa…

Joel R

Joel R

Community Management

4x4 What Do Visitors See When They Visit?

What do visitors see when they visit your online community? And when was the last time you logged out to browse like a visitor?   Check out these 4x4 tips of four items in less than four minutes for the visitor experience: Check your Registration Process, especially any social sign-ins. You may want to increase or reduce security checks.  You may need to fix social logins. And you may w…

Joel R

Joel R

Community Management

CrossFit suspends Facebook and Instagram accounts

A month ago, CrossFit, Inc. posted a scathing blog entry outlining why they made the decision to quit Facebook and Instagram. I first came across CrossFit back in early 2007 when I was looking for new ways to improve my fitness. Their fitness programming was a breath of fresh air. Most workouts were based around either long cardio workouts such as running or traditional gym workouts with weig…

Matt

Matt

Community Management

The State of the Internet: Mary Meeker at 2019 Code Conference

Mary Meeker delivered a rapid-fire review at the 2019 Code Conference of her latest Internet Trends Report, widely considered to be one of the most influential and comprehensive reports on Internet trends.  The report covers 11 broad areas from ecommerce to education, data growth to usage, work to immigration, and China.  The report's foreword includes the following statement: Thi…

Joel R

Joel R

Community Management

The Power of Influence: Building Trust and Governance in a Community

Communities are bound by a code of conduct that govern user behavior.  Sometimes these rules are explicitly written, such as terms, guidelines, or my personal favorite: “Must Read Before Posting Or Banned!!!” topics. (That’s a joke.  Please don’t ever write a topic like that!)  Sometimes the rules are unwritten, based on evolving behaviors and user-to-user interaction.  No matter the method o…

Joel R

Joel R

Community Management

Les Paul, or Gibson SG?

It was a poster of Slash holding his Gibson Les Paul slung low on his waist playing live that got me into guitars. The crunching power chords of Appetite For Destruction were a long way from the three chords I could manage on a beaten up acoustic with a hole in the side, but I kept on trying until I could play those riffs. I still hold a special love for the Les Paul (as well as the Expl…

Matt

Matt

Community Management

How to grow your community with Facebook Ads

Facebook Ads: are they the modern day ‘hilly billy’ California Gold Rush? Rumors circulate about Facebook Ads being the MOST profitable way to advertise your business and everyone jumps on it to make a quick buck.  Hence it’s quickly become the 21st century gold rush.  And just like the gold rush, the people really profiting are the ones selling the tools to the prospectors… AK…

Martin Jolley-Jarvis

Martin Jolley-Jarvis

Community Management

How I Started My Community - Part 3 Growth

When I wrote my last entry, The Dogly Mail had just reached the 100 member milestone but since then things have grown impressively. The photo competition has proven very successful at encouraging new signups and we are now at around 1400 members picking up 15-20 new members a day. This is far better than I could have hoped for but there a few caveats… Not all traffic and content is equal…

HelenG

HelenG

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