EricT

It's very easy to focus on a single metric to gauge the success of your community.
It's very common for community owners to look at page hits and determine if their SEO and marketing efforts have paid off.
Getting traffic to your site is only half the equation though. The most valuable metric is how many casual visitors you're converting to engaged members.
Invision Community already makes it easy for guests to sign up using external services such as Facebook, Twitter and Google.
However, there has to be a conscious decision to click that sign-up button. For some, this may be a barrier too many.
Invision Community 4.4 reduces this barrier by allowing guests to create a post to a topic they want to engage with.
Once they have posted, they are asked to simply complete their registration. They are more likely to do this now they have invested in your community.
This will be incredibly valuable when you consider how much traffic a forum receives from inbound Google searches. With Post Before Registering, you'll increase your chances of turning that inbound lead into a registered member contributing to your site.
Let me take you through the feature and show you how it works.
When browsing the community guests will see the ability to submit a post, with an explanation that they can post now and complete registration later. The only thing they have to provide in addition to their post is an email address.

Posting as a guest
This works in any application for new content (topics, Gallery images, etc.) as well as comments and reviews. It will only show when a newly registered member would be able to post in that area - for example, it will not show in a forum that only administrators can post in. 
After submitting the post, the post will not be visible to any user, but the user will immediately be redirected to the registration form with an explanation to complete the registration. The email address they provided will already be filled in.

Registration form after posting as a guest
At this point, the user can either fill in the registration form, or use a social sign in method like Facebook or Twitter to create an account. After the account has been created, and validation has been completed if necessary, their post will automatically be made visible just as if they had registered and then posted.
If the user abandons the registration after they've submitted their post, an email will be sent to them to remind them to complete the registration.

Email reminding user to finish registering
 
Some Notes
Invision Community already has a feature that allows guests to post as guests without registration if granted permission. That feature has not been removed and so if you already allow guests to post, the behaviour will not change. This new feature is only available when a guest can't post in a given area, but a member would be able to. The entire feature can also be turned off if undesired. If the area the guest is posting in requires moderator approval, or newly registered members require approval of new posts, the post will enter the moderation queue as normal once their account has been created. Third party applications will require minor updates to support this feature. Once your casual visitor has invested time in your community by crafting a post, they are much more likely to finish the registration to get it posted. If you have set up external log in methods, then registration only takes a few more clicks.
This blog is part of our series introducing new features for Invision Community 4.4.

This entry is about our IPS Community Suite 4.2 release.
Improving your SEO can be a complex undertaking with many different approaches but there are things that everyone knows are good practice and also more modern approaches to SEO that have changed since we first started developing IPS Community Suite. So it was time for a review and update.
Unfortunately no pretty screenshots on this one as this is all behind the scenes stuff but still quite useful to know . Also, some of this may sound a bit technical and dry but feel free to search some of these technologies if you are curious.
Move from HTML structured data to JSON-LD and enhance our existing markup with sensible additions. Calendar, blog, forum and pages (articles) data marked up for rich snippets. General review of our schema.org markup and enhance where appropriate. Use sitelinks search and other sensible markup such as the website and logo markup. Allow administrators to specify social profile links in the AdminCP which we then show links to in the footer and also make available in schema.org markup. Fix many duplicate page title issues. Review and ensure nofollow/noindex tags are used in appropriate areas. Add item tags as HTML meta tags Adding <link rel="next" value="next page url"> helps search engines know next/previous page.  
Nothing like a bulleted list of items to get you excited! But really these should be welcome improvements to all.
 

We are improving our integration options with analytics tracking services to better track and credit all page views. Our focus here was to add the ability for IPS Community Suite to communicate with your analytics tracking provider of choice when it does page change events that do not otherwise get tracked.
Some tracking providers do not understand that an inline AJAX page load (one that loads new content without a full page refresh) should still count as a new page. Even though your browser did not do a full reload, all your content is different so it should count in your metrics.
To solve this issue, IPS Community Suite can now automatically put in custom code to execute on pagination. We include Google Analytics and Piwik code by default and there is also an option to include your own custom pagination event code for other services.

Analytics in AdminCP
If you already have your Google Analytics code in our existing (basic) analytics system then the Suite will detect this on upgrade and automatically enable the new pagination tracking. The screenshot above shows the "Other" option if you do not use Google Analytics or Piwik. If you have other providers you want us to consider just post a feedback topic.
Note: be sure that you embed Google Analytics into your Suite using the built-in analytics system. If you simply pasted the code into your theme templates then we cannot automatically enable the new tracking.
We hope this new feature allows for easier integration with analytics tracking providers and also gives you much better insight into your traffic by properly counting all the page views you may currently be missing out on!
 
This change will be in version 4.1.17 which is scheduled to be released in early December 2016.