Invision Community 4: SEO, prepare for v5 and dormant account notifications By Matt Monday at 02:04 PM
Como Posted July 21 Posted July 21 Hi all, I can find no information about this at Invision. As I work through contacting old members, according to when they were last active, the bounce rate - of course - slowly increases year-by-year. I am still well below 1%, but what is the point where where I will encounter problems with Invision? Similarly, at what point (trickier to estimate, I expect) am I likely to experience problems with email providers? I've been sending out email over the past couple of weeks - there are no apparent problems with domain reputation so far.
Randy Calvert Posted July 21 Posted July 21 If emails bounce, in cloud IPB will automatically disable email to that member and will show an icon to that user to let them know they need to update their email address. As a result, you should not need to worry about a percent overall. IPS takes care of this for you as part of managing their rate with AWS. Como 1
Como Posted July 21 Author Posted July 21 Just now, Randy Calvert said: If emails bounce, in cloud IPB will automatically disable email to that member and will show an icon to that user to let them know they need to update their email address. As a result, you should not need to worry about a percent overall. IPS takes care of this for you as part of managing their rate with AWS. Hi @Randy Calvert Hmm. I felt sure I had read a figure somewhere some time ago. I am keeping an eye on how many addresses bounce in any case. I also need to consider how (larger) individual email providers might react.
Randy Calvert Posted July 21 Posted July 21 Email providers are not looking at you specifically. They are looking at the sender (AWS in this case). If they don’t like them, they block AWS IP addresses. They are not blocking at the domain level with large providers because it’s too easy to switch to sending spam from a different hostname. Como 1
Como Posted July 21 Author Posted July 21 5 minutes ago, Randy Calvert said: Email providers are not looking at you specifically. They are looking at the sender (AWS in this case). If they don’t like them, they block AWS IP addresses. They are not blocking at the domain level with large providers because it’s too easy to switch to sending spam from a different hostname. Ah. That makes sense. Thanks, @Randy Calvert I still seem to remember reading something about the level of bounces acceptable to Invision. Clearly, they would not appreciate a customer creating a huge number of bounces, driving up the bounce rate for their mail server IP address.
Randy Calvert Posted July 21 Posted July 21 1 hour ago, Como said: I still seem to remember reading something about the level of bounces acceptable to Invision. Clearly, they would not appreciate a customer creating a huge number of bounces, driving up the bounce rate for their mail server IP address. I think you may be thinking of this post: Quote Bounce Management We are adding the ability for you to view reports on bounced/complaint emails, take action on member accounts (purge them or mark them as no notifications), and unblock emails that our platform may be refusing to email. A few notes on unblocking: we have to impose some limits of course. Spam complaint blocks can only be unblocked one time. If a second spam complaint for same email address comes in then no further sending will happen (ever). Bounce emails can be unblocked five times. A further note on spam complaint emails: depending on the nature of the complaint, they may not be able to be unblocked. Sometimes a spam complaint comes in and is targeted to the source (your community) and other times is targeted to the platform (our entire infrastructure). If it's targeted at our systems globally, then you would not be able to unblock it. But then, who wants to keep emailing someone who marks you as spam anyway! Either way, IPS's bounce management process now will automatically control your bounce rate by disabling emails to users that are bouncing email. That in essence is cleaning your list over time as emails are sent. 🙂 Como 1
Como Posted July 21 Author Posted July 21 Hello @Randy Calvert Thank you for going to the trouble of searching out that. As it happens, I read that a little earlier - it is not what I remember. But it is entirely possible I am mixing up posts, possibly with one about email bounce rates in general. I have mailed a few tens of thousands of members. And I have not communicated with them like this in a very long time. But my latest batch (year 2011 for last login) seems to have resulted in a bounce rate of just 0.5%, which seems very good (much better than I would have guessed). I have some more years to go yet - it will be interesting to see where the bounce rate starts to ratchet up.
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