Unienc

The Invision Community platform is capable of integrating with other powerful services, creating a unified system of connections with the click of a button. 
One of the greatest benefits of integrating with Invision Community is instant expanded functionality. 
This is often done through an API (application programming interface), which allows our platform to seamlessly communicate with third-party developed software like Google, Zapier and SendGrid. 
We also use webhooks to integrate. Webhooks allow other services and applications to stay in sync with your community data or to perform an action after a specific event occurs in your community. Read more about them here.
I had a chat with one of our developers, @Daniel F, who walks us through webhooks, explains why they’re useful and shows us an example (see the video above). In the example he uses, we would...
 

Here are a few integrations we want to put on your radar:
 
Zapier
What is it? Zapier is a service that allows you to connect over 3,000 web apps. The Invision and Zapier integration can communicate with some of the Internet’s most wide-reaching platforms, including Google Docs, Twitter, Facebook, Slack, Trello, Facebook Ads, ActiveCampaign, Zendesk, Asana, Salesforce, Hubspot, Discord, Stripe and more. Read our Zapier blog for more details (it’s worth your undivided attention!). 
An example: When a moderator posts a topic in a news forum, share it on Facebook, Twitter and other social platforms.


MapBox 
What is it? MapBox shares dynamic, performant, and customizable maps that can connect and visibly show where your members are around the world. 
An example: Create events that link to specific locations and specify where they’re taking place. 
 

 
Google Tag Manager
What is it? Google Tag Manager is a tag management system that allows you to add and update your own tags (snippets of code like a tracking pixel) onto your website for conversion tracking, site analytics, remarketing, and more. 
Tags that can be incorporated include link clicks for events, scroll tracking, contact form abandonment, commerce shopping cart abandonment and more. 
Expect to see more functionality with Google Tag Manager in our platform later this year such as quantifying total amount of reactions in a post. 
An example: Tracking when a member clicks the ‘start new topic’ button.

 
Google Analytics
What is it? Google Analytics is a web analytics platform that shares statistics and basic analytical tools for SEO and marketing initiatives. 
Understanding your website’s data, including who is visiting, how often, for how long, device usage and more can better help you optimize your community. 
An example: Tracking unique visitors over the course of a year, then comparing that data to the previous year. Whether there’s an upward or downward trend, analyzing the data can help you create a plan of how to proceed, as well as understand what is (and isn’t) working. 
 
SendGrid

What is it? Sendgrid is a cloud-based email delivery system. It’s a vehicle for your community to send emails to your members.
An example: Sending a monthly newsletter using the Bulk Mail function in the admin control panel.

 
Integrations are an efficient way to take your Invision Community platform to the next level. There’s even more in your ACP that we didn’t discuss in this blog.
If you have an integration in place that you’d like to share with us, or have an idea, drop us a line in the comments and let us know.
 
Related:

2021 was a big year for Invision Community. 🎉 
We launched no-code automation with our Zapier integration, added web push notifications, offline support, stock replies and new reporting metrics.
We also improved spam management, SEO crawl efficiency, Clubs, Activity Streams and introduced a native gamification system named Achievements.
Not to mention the team grew! 👋  @Matt Finger @Marshall Slemp (and me 🙋🏼‍♂️).
We have lots to look forward to in the new year, but before we reveal more let's take a trip down memory lane. 
2021 was one of our best-performing years ever! Here are some highlights:
 
Community Activity 2021
We saw an influx of members contributing to our community support forum. 3,832 members submitted new content, followed something, or reacted to something in the community.
 

 
 
Points earned:
Thanks to the introduction of the Achievements system, members had the opportunity to earn points for contributing to the support community. In total, the community racked up 361,363 points. 📈




 
Topics created:
Members fired off more than 4000 topics, including questions, feature suggestions and community management tips. 😳 



 
New posts:
Inside those topics included an array of replies. 31,488 posts to be exact. 😱 


 
 

Top 10 members with the most amount of Reactions given:
Members also engaged with the community using our Reputation system (think of it as our "likes" 👍 system). Here are the top 10 members who gave the most Reactions. 


@sobrenome @Jordan Miller @SeNioR- @Linux-Is-Best @OptimusBain @Matt @Adriano Faria @Davyc @Marc Stridgen @Unienc
 
Top 10 members with the most amount of Reactions received:
If a member's topic or reply is well received, it earns Reputation using our Reactions system. Here are the top 10 members who received the most love. ❤️ 



@Matt @Adriano Faria @Nathan Explosion @CoffeeCake @opentype @Marc Stridgen @Daniel F @Davyc @Jimi Wikman 
 
Members who earned the most badges:  
Participating in the community also earns members special badges. You get a badge and you get a badge! ✅ 
 

@CoffeeCake @TAMAN @opentype @PPlanet @SUBRTX @Sonya* @Afrodude
 
Top Marketplace contributors:
Shout-out to our crazy talented third-party developers who take time out of their busy schedules to innovate and create downloads for other Invision Community clients to use! Here are the top Marketplace contributes: 
 

@Nathan Explosion @Michael.J @Miss_B @IBTheme @Kirill Gromov @ReyDev @Adriano Faria @shahed 
 
 
 
Most active forum:
You have questions and we have answers. Our support system shifted to our help & support forum and it paid off big time! 
 

 
 
Thanks to everyone who contributed to making Invision Community a better place. Whether you're an active poster in our community support forums, or a customer who lives to learn and absorb, we greatly appreciate you. Cheers to the exciting ventures on the way in 2022! 🎉 
 

Gratitude is an essential part of building community.
One of the most powerful emotions is gratitude. It helps foster meaningful connections, expands awareness and, well, it just feels good!
Invision Community features powerful tools to help you maintain relationships with your clients, customers or members. Approaching them with gratitude in mind will inspire your community to blossom into something even greater. 
 
Here are five ways to show your community members you are thankful for them:
 
1) Achievements


Our robust Achievements system is the most obvious method to tap into gratitude. As a community leader or moderator, you can literally show thanks by rewarding your members.
Manually award members a Badge and Points for exemplifying leadership, posting special content or for their positive contributions. 
Move members into an exclusive Rank for consistently being a positive force in the community.  Display a block of Badges on the community homepage to make members’ accomplishments visible.
 
2) Newsletter
Send a bulk email from the platform directly into your members’ inbox.
A newsletter is a wonderful way to intimately communicate with your die-hards. Blast the email to your entire community, or choose specific user groups. For example, relay this special gratitude email to members who’ve posted 100 times or more. 
 
3) Curate content

Highlight your members’ topics or blog posts by curating them for more to see. This not only thanks your community for positively contributing, but also encourages others to follow suit. 
Use the Our Picks widget or the Feature moderation action to prominently display content items. Though different tactics, both showcase what your members are posting. 
 
4) Reputation
Our Reputation system is one of the most efficient and effective ways to show gratitude in an instant. 

“Reacting” to members’ posts visibly shows thanks and communicates to others that the post is worth stopping and reading. Reacting also increases a member’s perceived value in the community. The higher a member’s Reputation score is, the more they are trusted by others. 
 
5) Topics
This might be the most powerful but challenging tip of all: create a topic in the Forums and tell your community you’re grateful for them. 
It’s one thing to award badges and points, curate content and send a newsletter, but it’s another for you, the community leader, to spend a moment and personally thank your members for supporting you. They are spending their time, one of the most valuable assets, with you. That’s worth celebrating! 
Speaking of… Invision Community would like to take this moment to thank you. Whether you are a serious hobbyist, a medium-sized company or an enterprise industry giant, we want to thank you for believing in us and using our platform to better your business.
If you’re someone who’s interested in joining, we’d love to hear from you!
🙏  Get in touch with us! 🙏

The holy trinity of successful communities intertwines cause, experiences and value together. Create these and your community will no doubt hold a special place in peoples’ hearts. 
Before we unpack this special trifecta, let’s define what success means through the lens of community building. 
While success is subjective, there are a few things we can all agree on: 
Communities that can consistently deliver value while also connecting people to one another will prosper. 


 
Cause
Cause is your ‘why.’ Why does your community exist and why should anyone care to join?
It sounds obvious, but many businesses have trouble understanding who their audience is or how their community can help them.
Can you answer this?
My audience is ___________________.
An important component of cause is justifying your community’s existence. If you can define why your community helps people, you’ll see success. That may look like:
Offering guidance Answering questions Sharing information Selling a product or service A community that stands to elevate a group of peoples’ lives will eventually break the threshold from ordinary to extraordinary. 
There’s a number of ways to utilize the Invision Community platform to assist with your cause.
 
Create a niche forum for your members to engage with one another using our Forum application. Sell a digital product or physical item using our Commerce application. Create an event with our Calendar application. Share news, information and blogs using our Blogs and Pages applications.
How to create a cause: creating and nurturing your community takes a lot of hard work and determination. Having a passion to serve is a must; without it you will burn out. 
If you have yet to define your community’s purpose, don’t fret – reading this blog post about how to create a successful community is a perfect starting point. However, if you’re a small or big business and ready to take that next step, start by answering the following:
My community will help people by ___________________.


 
Experiences
Members participating in a shared experience together is what takes your company from just a business to a community. 
Your community’s cause inspires experiences.
A lively community isn’t a set-it-and-forget-it medium. While you’re consistently chucking wood into the community campfire, you’ll need time on your side. That’s a nice way of saying be patient! The compounding effect of shared group experiences is something a company or brand can’t manufacture, however it’s essential for a meaningful history. Oftentimes, a business owner expects their community to flourish in a year or two. It’s possible, but uncommon, because there likely wasn’t enough time to generate an impact across a population. Be in this for the long haul. 
How to create experiences: tap into people’s emotions. Create content that takes the member on a journey of highs and lows – encourage them to follow suit when creating their own content.  
My community will make a long-lasting impact because ___________________.
 

 
Value
We’ve all heard the recycled marketing adage, ‘people come for the content, but they stay for the community.’ There’s a reason content is king; it’s a vehicle to drive new audiences to your community while also making your brand more valuable. However, content is only one of several value modalities. 
This is when value comes full circle with experiences. A brand does this by easily explaining its cause, creating experiences then adding value by justifying its existence through offering guidance, answering questions, sharing information or selling a product/service. 
How to create value: A community platform alone won’t create value. It requires thoughtful intention, inspired action and follow up.  
Offer a world class experience by consistently over-delivering: 
Offer premium, information-style content (like blog posts, YouTube videos, newsletters, social media outreach). Engage with your members in the community (reply to their posts, feature their content, reward them with public recognition using our Achievements system).  Touch base outside the community with email outreach, respond to their social media posts, even monthly calls.   Creating a community is single-handedly one of the best decisions you can make for your business. 
My community brings value to the world because ___________________.
 
We’ve helped serious hobbyists, small businesses and enterprise giants give their super fans/customers/clients the ability to create meaningful connections with one another. 
Ready to bring cause, experiences and value to your company? 
Get in touch with us!

Every time I checked in with a newly launched running community, it seemed like there were more and more new people posting.
As a result, I found it harder to find my friends' latest run write-ups and even harder to reply directly to them. Speaking with other early adopters, they felt the same way, and we all eventually drifted out of the community's orbit. 
It's natural to want your community to grow; indeed, a lot of community management strategies are based on increasing registrations and scaling upwards.
However, your early adopters may feel very different about growth as they watch their close friendship circles dissolve as more members join and begin posting.
A small and tightly connected community is very different from a large sprawling community, and often our business goals as community managers can be at odds with our member's goals.
Let's take a look at the problem and then the solution.

 
A new community is small and personal. Your early adopters will make friends fast by sharing their experiences and stories. They start to learn about each other and actively look forward to new posts and content. It's easy to keep track of the conversations and people in those early days when memberships are still in their infancy.
Before themes and topics drive your community, the primary reason your members return is to strengthen burgeoning bonds.
As your thriving community grows, more names appear, generating more posts and content. It can become harder to keep track of those personal conversations and friends. For those early adopters, it becomes overwhelming, and the feel of the community changes.
The key to growth is to do it with consideration and understanding by allowing your members to retain smaller friendship circles within the larger community. Think of these small circles as a secure basecamp your members will use to explore more of the community together.
How you structure your community can heavily influence member behaviour, so let's ensure you are set up for success.
Forum structure
Deciding how many forums to have largely depends on the size of your community. Generally, fewer is better; however, adding more when activity increases is recommended. Using the example of a running community, when you have few members, a single topic can be used to keep track of workouts; however, as membership increases, a dedicated forum where members can post and maintain their own workout log topic makes it easier for others to find specific member's logs rather than trawling through a long busy topic.
If you're in doubt, asking your community is always a great way to draw out real honest feedback and guidance on how to improve.

Nerd Fitness forums allow each member to maintain their own training log in their busy forum
Clubs
Creating a sub-community is a big decision. On the one hand, you syphon off discussion to areas outside the main community, but this can be an advantage if you want members to retain their smaller friendship circles. On the other hand, you may find an appetite for more niched discussion within your topic. For example, while your site may be based around road running, you may have a small group specifically interested in mountain running. Using a club allows them to follow that passion without altering the core purpose of your community.

Even though our own community is here to serve our clients, we have a health club where members can discuss health and fitness away from the community's primary aim
Follow
Using the robust follow and notification tools is an efficient way to let members know when a favoured member posts something new or a loved topic gets a reply. Make sure your members know how to set up notifications and the different ways to receive them, such as via mobile, email, or the community's bell.
Your members need not miss a friends update again.

We have a very comprehensive follow system
Discover
Activity streams allow members to personalise their first point of discovery. In addition, the flexibility of the streams will enable members to choose which member's content to see and which forum's content to include in a single news feed style stream. 
Giving your members the ability to customise which content they see when they first visit the community allows them to check in with their favourite areas before exploring the rest of the community.

NerdFitness use streams to show content for each 'guild'
Growing a community from a handful of people to tens of thousands takes a lot of planning. Unfortunately, it's easy to focus on just numbers and forget about the people behind them. However, aligning your business goals with your members' goals is critical when growing beyond your early adopters.
Setting up your community for success using our built-in tools will help your members feel comfortable as you grow.

 

Earlier this year, Invision Community launched a native gamification system called Achievements. We added significant improvements to Achievements in our new release, 4.6.8, out now!  🎉 
Achievements allows community leaders to reward members with points, badges and ranks for their outstanding contributions. We listened to your feedback and implemented some very exciting changes.
In this post, you'll get a crash course on the new updates included in your Admin Control Panel (ACP) upon updating your community to 4.6.8. Once you're familiar with these concepts, you can take action to elevate your community.
 
New! Married group promotions with Achievements. 
New! Added metrics to better understand how Achievements functions within your community. 
New! Implemented additional rules to further empower your members. 
New! Updated email notifications to let your members know when they've earned a badge.
New! Download member lists based on Achievements criteria.
 
Before we expand on the new features, here's a recap of Achievements to refresh your memory:
 
Related: Want to know more about Achievements? Read our original blog post.

Now that you’re up to speed, let’s take a look at the new metrics and rules.
 
Group promotions


 
Group promotions lay out various user journeys.
Based on actions a member takes in a community, for example  commenting 100 times, having a high reputation score or having joined a community a year ago, the platform will automatically place them in a group (based on the rules you previously set up). This is useful when creating a hierarchy in your community. The more your members are engaged, the more access / privileges they receive.
 Now, community leaders can automatically place members in specific groups based on what badges they've earned in the community.  
Couple examples:
A moderator manually awards a member the 'Helpful Superstar' badge. In this scenario, that badge can only be earned if a moderator chooses to give it. Once someone earns that badge, they're automatically placed in the 'Helpful Superstars' group. This group may have the ability to create clubs (whereas the other groups can't).  A member earns the 'Engaged' badge. 'Engaged' badges are earned when a member has replied 100 times since joining. Once they've posted 100 replies, the system automatically places them in a new group with other contributing members.   
Related: Learn more about Group Promotions
 
Metrics
Metrics reports are essential for understanding what's working in your community, and what needs improving. 


 
Badges Earned: Track what badges were earned during a defined period of time. This is especially useful to track both member engagement as well as identify how often your community moderators are awarding badges manually.
Badges earned by member group: How many members in each group earned a badge. Track this when quantifying what groups are most engaged with your community. Understanding which group(s) earn the most badges helps you better tend to groups that might be less engaged. It might be a good idea to show them some extra attention. 
Badges by member: Search a time-based list of all members with an earned badge total. Easily discover who your VIP members are and reward / thank them for being active contributors. 
 
Related: Maximize community growth with our new reporting metrics
 
Rules
Set up rules based on various criteria. These rules will automatically take a specific action once the criteria has been met.
 


Member downloads a file: Members may earn a badge for downloading a specific file. This could be useful if your company wanted to share new policies or an announcement; track which members took the time to download the information and publicly recognize them for staying on top of things. 
Member purchases a package or product: Members may also earn a badge for purchasing either a package or a specific product. For example, you could create a rule for members to earn a coveted product badge for opting to purchase a physical product (like a t-shirt). Only members who've purchased an item from your community would receive this type of recognition. 
 
Outreach
Jump into your members' inboxes with tailor-made good news. 


 
New Email notifications: New notification emails let your members know when they've received a coveted rank.  
 
Segment
Download a list of members based on a number of Achievements criteria, including points, ranks and badges.


 
In theory, you can upload this list of members elsewhere to target this specific audience (like sending an exclusive email drip campaign in Mail Chimp).
Several examples include downloading a list of members who've:
Earned 500 or more points Earned a specific badge Reached a specific rank  
Achievements is a robust feature to engage your VIP members and spark the fuse of inspiration for newcomers. There’s a lot of power at your fingertips.
Unsure where to start with implementing Achievements? Check out our original post and determine what behaviors you want to reward within your community. Sometimes just logging in is a good place to start. Reward them for that. 🙂
Ready to take Achievements to the next level? Check out the new Group Promotions and Achievements Metrics now available in 4.6.8.

Where are you in your journey with Achievements? Drop us a line in the comments. We’d love to hear from you!

Gathering information, then understanding what to do with it, is essential for sustainability.
Reporting tools available in the Invision Community platform can help you better understand the inner workings of your community and decide whether your current setup is leading you towards or away from your bottom line.  We recognize that knowledge is power, so we expanded our extensive list of reporting metrics.
Invision Community’s latest release, 4.6.8, includes additional reporting tools in the Admin Control Panel (ACP) to empower community leaders. 
Now, community leaders can not only check registration count, topic creation, device usage and other engagement metrics, but may also view reports on follower statistics, top referrers, member preferences and more. In this post, we'll highlight a couple of our favorite metrics included in 4.6.8.
 
New! Metrics to better understand moderator actions:
# of warnings given: track how many warnings moderators issued during a defined time period. # of suspended users: track how many members moderators suspended during a defined time period. # of reports submitted over a defined period of time.
 
 
Moderator actions include any action a moderator takes in the community, for example hiding/closing/deleting a topic. 
Understanding how your moderators handle sticky situations builds trust and clarity. However, a moderator’s value shouldn’t depend on the amount of warnings / suspensions given. Ideally, a well functioning community with a clear set of guidelines creates a culture where toxic members (and their posts) are less common. Don’t punish a moderator for taking less restrictive action; reward them because they didn’t have to! 
Why you should care: because metrics are imperative for goal setting.
For example, “we want to reduce the number of warnings given by 50% at the end of the year.” In this scenario, the overarching goal is to foster a better user experience, resulting in less problematic posts (and thus less opportunity for moderators to issue warnings). 
If X then Y: If moderators issued 50% less warnings, then their time is freed up to spend on other important tasks.
 
Related: 5 quick tips to up your community moderation game
 
New! Metrics to understand whether your spam defense tactics are working:
 
Unlikely to be a spammer Possibly a spammer Likely to be a spammer  Known spammer
 


No one likes a spammer. Unlike the junk you receive in your physical or email inbox, Invision Community includes powerful tools to combat spam.
Our new spam defense metrics let you know if the systems you put in place are working, or if there's room for improvement. We integrated an intelligent spam defense system directly into the platform, as well as a few additional steps to avoid spam, including an invisible reCAPTCHA and question and answer challenge.
Why you should care: because spam hogs resources and clutters a community.
The higher the "unlikely to be a spammer" stats are in comparison to "possibly a spammer," "likely to be a spammer" and "known spammer," the better. With the new metrics, you'll know without a shadow of a doubt how frequently spammers are flagged and blocked.  
If X then Y: If there are 75% less spammers per month, then your community's health has increased.
 
Related: 3 major improvements we made to spam management
 
But wait... there's more!  Here are additional metrics included in 4.6.8:
 
Members with the most followers Members following the most people Number of content items deleted  RSVPs to calendar events Questions with the most up/down votes over time Member preferences Most-used theme Most-used language
Information is one of the most valuable resources for any community leader because it prompts inspired action. The additional reporting metrics included in 4.6.8 will be made available to you in the first half of November.
Thoughts on our new reporting tools? Drop us a line in the comments. 

No matter how good your content is, how accurate your keywords are or how precise your microdata is, inefficient crawling reduces the number of pages Google will read and store from your site.
Search engines need to look at and store as many pages that exist on the internet as possible. There are currently an estimated 4.5 billion web pages active today. That's a lot of work for Google.
It cannot look and store every page, so it needs to decide what to keep and how long it will spend on your site indexing pages.
Right now, Invision Community is not very good at helping Google understand what is important and how to get there quickly. This blog article runs through the changes we've made to improve crawling efficiency dramatically, starting with Invision Community 4.6.8, our November release.

The short version
This entry will get a little technical. The short version is that we remove a lot of pages from Google's view, including user profiles and filters that create faceted pages and remove a lot of redirect links to reduce the crawl depth and reduce the volume of thin content of little value. Instead, we want Google to focus wholly on topics, posts and other key user-generated content.
Let's now take a deep dive into what crawl budget is, the current problem, the solution and finally look at a before and after analysis. Note, I use the terms "Google" and "search engines" interchangeably. I know that there are many wonderful search engines available but most understand what Google is and does.
Crawl depth and budget
In terms of crawl efficiency, there are two metrics to think about: crawl depth and crawl budget. The crawl budget is the number of links Google (and other search engines) will spider per day. The time spent on your site and the number of links examined depend on multiple factors, including site age, site freshness and more. For example, Google may choose to look at fewer than 100 links per day from your site, whereas Twitter may see hundreds of thousands of links indexed per day.
Crawl depth is essentially how many links Google has to follow to index the page. The fewer links to get to a page, is better. Generally speaking, Google will reduce indexing links more than 5 to 6 clicks deep.
The current problem #1: Crawl depth
A community generates a lot of linked content. Many of these links, such as permalinks to specific posts and redirects to scroll to new posts in a topic, are very useful for logged in members but less so to spiders. These links are easy to spot; just look for "&do=getNewComment" or "&do=getLastComment" in the URL. Indeed, even guests would struggle to use these convenience links given the lack of unread tracking until logged in.  Although they offer no clear advantage to guests and search engines, they are prolific, and following the links results in a redirect which increases the crawl depth for content such as topics.
The current problem #2: Crawl budget and faceted content
A single user profile page can have around 150 redirect links to existing content. User profiles are linked from many pages. A single page of a topic will have around 25 links to user profiles. That's potentially 3,750 links Google has to crawl before deciding if any of it should be stored. Even sites with a healthy crawl budget will see a lot of their budget eaten up by links that add nothing new to the search index. These links are also very deep into the site, adding to the overall average crawl depth, which can signal search engines to reduce your crawl budget.
Filters are a valuable tool to sort lists of data in particular ways. For example, when viewing a list of topics, you can filter by the number of replies or when the topic was created. Unfortunately, these filters are a problem for search engines as they create faceted navigation, which creates duplicate pages.

The solution
There is a straightforward solution to solve all of the problems outlined above.  We can ask that Google avoids indexing certain pages. We can help by using a mix of hints and directives to ensure pages without valuable content are ignored and by reducing the number of links to get to the content. We have used "noindex" in the past, but this still eats up the crawl budget as Google has to crawl the page to learn we do not want it stored in the index.
Fortunately, Google has a hint directive called "nofollow", which you can apply in the <a href> code that wraps a link. This sends a strong hint that this link should not be read at all. However, Google may wish to follow it anyway, which means that we need to use a special file that contains firm instructions for Google on what to follow and index.
This file is called robots.txt. We can use this file to write rules to ensure search engines don't waste their valuable time looking at links that do not have valuable content; that create faceted navigational issues and links that lead to a redirect.
Invision Community will now create a dynamic robots.txt file with rules optimised for your community, or you can create custom rules if you prefer.

The new robots.txt generator in Invision Community
Analysis: Before and after
I took a benchmark crawl using a popular SEO site audit tool of my test community with 50 members and around 20,000 posts, most of which were populated from RSS feeds, so they have actual content, including links, etc. There are approximately 5,000 topics visible to guests.
Once I had implemented the "nofollow" changes, removed a lot of the redirect links for guests and added an optimised robots.txt file, I completed another crawl.
Let's compare the data from the before and after.
First up, the raw numbers show a stark difference.

Before our changes, the audit tool crawled 176,175 links, of which nearly 23% were redirect links. After, just 6,389 links were crawled, with only 0.4% being redirection links. This is a dramatic reduction in both crawl budget and crawl depth. Simply by guiding Google away from thin content like profiles, leaderboards, online lists and redirect links, we can ask it to focus on content such as topics and posts.

Note: You may notice a large drop in "Blocked by Robots.txt" in the 'after' crawl despite using a robots.txt for the first time. The calculation here also includes sharer images and other external links which are blocked by those sites robots.txt files. I added nofollow to the external links for the 'after' crawl so they were not fetched and then blocked externally.

As we can see in this before, the crawl depth has a low peak between 5 and 7 levels deep, with a strong peak at 10+.

After, the peak crawl depth is just 3. This will send a strong signal to Google that your site is optimised and worth crawling more often.
Let's look at a crawl visualisation before we made these changes. It's easy to see how most content was found via table filters, which led to a redirect (the red dots), dramatically increasing crawl depth and reducing crawl efficiency.

Compare that with the after, which shows a much more ordered crawl, with all content discoverable as expected without any red dots indicating redirects.

Conclusion
SEO is a multi-faceted discipline. In the past, we have focused on ensuring we send the correct headers, use the correct microdata such as JSON-LD and optimise meta tags. These are all vital parts of ensuring your site is optimised for crawling. However, as we can see in this blog that without focusing on the crawl budget and crawl efficiency, even the most accurately presented content is wasted if it is not discovered and added into the search index.
These simple changes will offer considerable advantages to how Google and other search engines spider your site.
The features and changes outlined in this blog will be available in our November release, which will be Invision Community 4.6.8.

There’s no one-size-fits-all solution when it comes to moderating/guiding an online community. 
Each digital world includes its own series of hurdles to overcome. As a community gains momentum and the registration count climbs higher, community moderators are presented with new challenges. These tasks become inherently more complex as a result, siphoning precious resources and oftentimes paint moderators into a corner.
Take back the brush and illustrate a new scene with these supportive tips on how to better engage with your community. These pro-moderation tactics aim to foster a greater sense of togetherness and unity while also acknowledging individual members for their contributions. 
 
Clear and concise community guidelines. 
These are the building blocks for a solid foundation. Community guidance is less about different means of restriction and more about the ability to express one’s thoughts and feelings in a healthy way. All communities will inevitably run into toxic trolls, but instead of exerting energy on the negative, give praise and accolades to the positive.

As we mentioned in a previous blog post about community guidance, show your community in the guidelines how you want them to post by contributing that way yourself. That sets a precedent. From there, you'll notice other community members participating in a way that is similar to you

(TL;DR lead by example).
 
Curate member content.
Curating member content is the secret sauce to accelerated growth when it comes to community building. Featuring your members' posts publicly demonstrates your desire to embrace participating members. It’s one thing to comment on members’ topics, it’s another to feature and promote them for all to see. It gives added depth to your community by amplifying differing opinions, builds trust and encourages others to partake. It’ll take extra effort on your end to manually curate content (be selective regarding what topics you want to represent your community); establishing multiple authorities in your community builds momentum.

Remember, people come for the content, but stay for the community. Give them both!


 
Moderate on the offense.
Moderating has a bad rap. Generally speaking, most view it as a prohibitive tool. A member posts profanity? Moderate! A topic goes live in the wrong section? Moderate! A spam bot infiltrates the latest blog entry? Moderate, moderate, moderate! That aspect of community building will always exist, but setting up automations will save you time and money. More importantly, it creates an elevated user experience because your attention is spent engaging with your members. 

We have some powerful tools at your disposal to help, including a designated ‘automatic moderation’ section in your Admin Control Panel. Here, community leaders can set up rules that will trigger automatic content moderation. For example, you could create a rule that automatically hides content when it receives three or more user-submitted reports. If your members collectively agree another member’s post is problematic, and three or more of them report it, the post is hidden from public view until a moderator has a chance to review it. 

Moderation doesn’t have to be a dirty word. And if it does, we have an automatic moderation tool for that, too. 
 
Publicly recognizing members.
Members who refuse to follow your community guidelines likely won’t fall in line with a public reprimand. Either privately message them your concerns or issue a warning only the moderation team can see.

Instead, focus your attention on recognizing and rewarding contributing members. There’s a number of ways you can energize morale, including responding to members’ positive posts, manually or automatically awarding badges with our Achievements system, highlighting engaged members in a sidebar block, showcasing Leaderboard champs or even interviewing your MVPs. The idea is to approach community guidance with open arms – not a closed fist.
 

 
Team work makes the dream work.
There’s a reason it’s cliché. Organizing then empowering a moderation team is essential. Once on the same page in terms of expectations and processes, a community leader is then faced with the daunting task of relinquishing control as their team gears up to congratulate and moderate. 

Your moderation team is only one moving part of a well-oiled machine. There are times, especially in the early days of a community where, as the community leader, you’re doing most of the heavy lifting. However, there will come a time when the community supports you in return and shares the weight. It’s important to recognize those instances and publicly acknowledge them!

The world has enough doom and gloom; be an inspiration to your community and in return they’ll inspire you. 
Do you have a community management tip to share? Drop it into the comments. We’d love to hear from you! 

Header photo: Unsplash

Wouldn't it be nice if the Invision Community editor could re-use whole replies, text snippets, and even reply templates?
As we get ready to welcome more customers into our staffed community support area, this feature idea has become a reality to help form personalized replies.
Invision Community has a saved actions feature that allows the community team to perform multiple actions on multiple topics. For example, you might want to add a title prefix, move the topic and add a reply. This works great for 'canned' responses and actions, but it is less useful if you want to edit the reply to personalize it.
Stock replies allow you to set up entire replies, partial replies or even reply templates.

Stock replies via the editor
Once you have these set up in the Admin Panel, they are visible on the editor.

Stock replies are configured in the Admin Panel
You can choose multiple stock replies to build up a message with handy re-usable reply snippets.
stockreplies_video.mp4
Each stock reply has full permission capabilities, meaning you can specify which member groups can use each stock reply. For example, you may wish to create partial replies for your team but encourage members to use a reply template to report bugs, etc.

Using stock actions as a template
We hope you like this feature, which is coming to our 4.6.7 October release.

It’s been a minute since our last blog post, but we have cooked up several epic projects in the interim.
To refresh your memory, we recently launched a new platform update, 4.6. It includes *takes a deep breath* Achievements, Zapier integration, web app and push notifications, anonymous posting, solved content, the ability to show when a team member has replied, a new health dashboard, spam improvements and more.
In the time since, we prepared a few special treats for you. Before we dive into the feature feast, sample our forthcoming website refresh. In the very near future, our entire website will slip into something a little more comfortable. Not only will the look and feel change, but we’re implementing new sections to explain how and why Invision Community is any business’ go-to- solution for community building. More on that to come, but for now take a bite out of this:



Onto the feature updates; hope you’re hungry!
Extended closed Club functionality
Clubs with ‘closed’ permissions have more flexibility than ever. 
Now, the owner of a closed club can opt to have the club’s forums, calendar, pages, gallery and downloads be visible for all to see (despite the club being set to closed). Previously, members could not access any part of a closed club unless they joined.
For example, a closed club leader could create a special landing page that’s viewable by members who have not yet joined the club, but the rest of the club is closed. This might be useful as a means to encourage someone to join, share information that’s pertinent to those in and out of the club or as a sales tool. 
Another example could be keeping the club-associated forums visible for all, but keep the club’s calendar and image gallery exclusive to the club’s members as an incentive to join. 
Gobble up this screengrab below:
 

 
Subscribe to Activity Streams
Never skip a beat! Members of a community can now subscribe to any default or custom activity stream (minus the All Activity Stream) and receive either daily or weekly email notifications with a roundup of content they may have missed. 
This is especially useful for die-hard community members and moderators who frequently consume content. By subscribing to an activity stream, members have important, need-to-know items they’re interested in delivered straight to their inbox. 
 


Community administrators have the option to limit how many activity streams a member can subscribe to. 
Because email notifications are inherently intimate, we have also implemented something called stream decay. If the user hasn't visited the site for a predefined amount of time, the activity stream email notifications they previously subscribed to will automatically stop until the member re-engages with the community by visiting. Pretty nifty, right?
 

 

Health Club
Since you’ve made it to the bottom of this blog post, sink your teeth into dessert. Sugar free, of course! 
We recently launched a new Health Club. It’s free to join and available for all Invision Community clients. This is a great opportunity for you to connect with other community leaders in the industry, as well as our own team, through the important modality of physical and mental health. The world is in a weird spot right now; please utilize this club to lean on one another for support, give advice, ask questions and share your health wins and missteps. As cheesy as it sounds, upping your general well-being will make you a better community leader and ultimately elevate your community as a whole. Just some food for thought!
 

The new Club and Activity Stream features will be made available in September.
Questions? Comments? Feedback? Drop us a crumb in the comments - we’d love to hear from you!
Header photo: Unsplash

Invision Community's latest update, 4.6, is officially out! 
To celebrate, we hosted a live event on Zoom.
I, alongside two of the three Invision Community co-founders @Charles and @Matt (shout-out to @Lindy) sat down for a roundtable talk to chat about some of the slickest features 4.6 has to offer.
If you'd like to refresh your memory with exactly what features we implemented in 4.6, check out our detailed blog post (after you're done watching our live event above, of course). 
It includes:
Achievements Spam Improvements Health dashboard Web app and push notifications Anonymous posting Solved content Show when a team member has replied
Did you catch the low-key Smart Community announcement? 🙃

We also wanted to take the time to answer a few questions we received during the live event that we couldn't get to in the moment.
Question: regarding the anonymous posting... is it completely anonymous (like no record is stored of who posted it) or is just a pseudo thing, like it shows "anonymous" but admins/mods can see who posted it?

Answer: The community owner can choose whether moderators can see the true identity of the user. This uses the built in moderator permissions so they can have it so all moderators, just specific moderators or nobody can see this info.
---
Question: Is the translation service be hosted by IPS or do we need to use Google or Bing services on our community?
Answer: It will be a turnkey service provided by Invision Community.
---
Question: Does Achievements show how many x Points are left to the next level?
Answer: Yup!

 
---
Question: When will Smart Community be available?
Unsatisfying Answer: We are excited to share more details on Smart Community soon!
---
We appreciate you participating / watching our first-ever live event. We're planning on doing more, so keep an eye out for the next one.
Thoughts? Comments? Questions? Concerns? Drop us a line in the comments!

Nearly two decades ago, Invision Community President, @Charles , set out to make a leading online community platform. 
Around that time, Charles also met his now-husband of 18-years and hasn't looked back since. Until now. 
Behind the code, product updates and newsletters are a group of people who share a passion for community building. Considering how volatile and toxic the Internet can be, we want to become more visible, transparent and vulnerable.  To help you familiarize yourself with the masterminds behind Invision Community, starting with Charles, we're kicking off a new series that'll highlight our team.
I interviewed Charles for the first installment. In it, he commented on the state of the Internet: "I do think some times, for or better or for worse, people forget there are real people on the other end," he said.
Mr. Warner also touched on Invision Community's evolution over the years. 
"People don't like change. No one likes change," Charles said, adding "sometimes you say, 'we really need to change something' either in the software, or how you do things, and people push back. It might be we change a feature or maybe internally we change the way we do something. Sometimes you have to move forward. Sometimes it's irritating at first. 'Why did you change that?!' And also you have to recognize that sometimes you're wrong. Sometimes you might change something [and think], 'no, it's not better...' I really find that that's a big thing – to constantly be looking at all those other options and try stuff out. It doesn't harm [anything] to try things."
And in the spirit of Pride Month, Charles opened up about being part of the LGBTQ community and also President of a successful company. He hopes it'll inspire others.
 

The full interview is available to watch up top. 
After watching, please drop us a line in the comments and let us know your thoughts! 🌈 

Well, friends, what a journey we've been on since we started work on Invision Community 4.6.0.
With 11 developers accumulating 934 commits over 3,157 files changing 120,281 lines of code, we're ready to show it to the world.
Along with over 260 bug fixes, this new release contains some great new functionality. Let's take a look at what's new.
Achievements
Achievements, badges, ranks, rules, gamification, whatever you want to call it, this is the most significant feature for Invision Community 4.6.0. This brings a whole new level of earning and showing trust to other members while gently nudging more quality contributions to your community.
 
Zapier integration
Do you want new member registrations to magically appear in a Google spreadsheet? Perhaps you want members who opt-in for newsletters to be added to Mailchimp or ActiveCampaign. Cloud and Enterprise customers can do all this and more without writing a single line of code, thanks to Zapier.
 
Web app and push notifications
We took the time to round out our PWA (progressive web application) framework for 4.6.0 to include service workers, push notifications and more. I barely understand it, but Rikki takes you through the changes in our blog entry.
 
Anonymous posting
For some types of community, where discussion topics are particularly sensitive, community owners want to make sure that members register with their real details but are given the option to post anonymously where appropriate. For example, organisations dealing with abuse or sensitive topics might want the member to feel safe and disinhibited to post info without fear of being identified by the rest of the community.
 
Solved content
In Invision Community 4.6.0, we have rounded out our "solved" feature by allowing the feature to be enabled on a regular forum, along with notifications, statistics and more.
 
Show when a team member has replied
When you're scanning a list of topics, it's helpful to know when a community team member has replied, as these replies tend to have more authority and are more likely to resolve an issue. 4.6.0 adds a feature to show when a member of the team has replied.
 
Health dashboard
As Invision Community is a top of the line community platform with excellent developers and an amazing QA team, it's unlikely ever to go wrong. On the infrequent occasions that you need to identify potential issues within your community, the new health dashboard makes it easier to diagnose problems and request support.
 
Spam improvements
Our Enterprise customers run very visible and very busy communities. One of the pain points they had was identifying and limiting the annoyance of spam within the community. We created a new round of improvements based on that feedback to mitigate spam, and these changes are available to all Invision Community owners with 4.6.0.
Cloud and Enterprise customers will also benefit from multiple under-the-hood optimisations for our cloud platform, including better caching of resources for faster response times.
Let me know in the comments which feature you're looking forward to the most!

One of the overarching goals for any community leader is to shine a bright light on your members. Their contributions should be publicly recognized. Now with Invision Community’s new Achievements system... you can!
Achievements is Invision Community’s native gamification system baked into our latest update, 4.6. 
We’ve dreamed up innovative actions for community leaders to publicly recognize members who show up and participate in meaningful ways.
Award Points and badges based on conditional Rules!
Here’s what you need to know...

 

Points
Our Achievements Points system keeps a running tally of Points. Members may earn Points in a multitude of ways. Essentially, it’s achieved by participating in the community. 
Create a topic? Points! Post a reply? Points! Follow another member? Nothing. Just kidding… Points!!!
This is done through creating Rules.

 

Rules
Rules are actionable processes set up in the admin panel. 
Here are what members can earn Points for:
When a...
Member joins a club Reaction is given New poll is created User follows a content item Review is posted Member logs in for the first time that day New club is created Content item/comment is promoted or featured Comment/reply is posted User follows a forum, blog, gallery, category etc User votes on a poll User is followed New content item is posted Post is marked as best answer There are also corresponding When/Then Rules for each item listed above. 
When this action happens, then this subsequent action happens.
Example: when a member posts 10 times, then this Badge is awarded.
 

 
 

Badges
Community leaders can also create specific Rules when deciding what actions earn Badges. 
For example, reward your members with a Badge for visiting your community for 20 days.
Once a member reaches 20 visits or more over 20 days, the Achievements system will automatically award them a ‘20 Visits’ Badge you’ve previously created.
 

 
 
Ranks
In 4.6, we’ve completely revamped our Ranks system to communicate with Achievements. 
Achievements’ Ranks system will replace our previous Ranks system*
Set up different Ranks based on how many Points a member earns. Ranks display a members’ perceived value to the community. The higher a members’ Rank, the greater their influence because the more they’ve participated. 
Ranks are currently for prestige at the moment. 
Here's our example for a pretend Coconut community:
 
 

 

There’s a lot of information to absorb here, but if there’s anything to take away from this blog post it’s this: empower your contributing members with Achievements and watch your community grow. It creates an immersive and elevated experience for your die-hards. And hey, who doesn’t love to earn? 
When 4.6 and Achievements is officially released for all, we’ll hold a live Q&A event for you to join and ask any questions you may have.
Props? Concerns? Comments? Questions? We’d love for you to sound off in the comments! Not only because we want to hear from you, but because it’ll earn you some sweet, sweet Points, too!

You’ve probably already noticed that something looks a little different in our community today.
As part of our ongoing community improvements, we’ve performed some housekeeping to streamline the forum structure, make more distinction between areas and open up a few areas to guests and friends.
The big visual change is that we now have four separate areas: support, community, marketplace and developers. It should hopefully be clear what each section does, but let's go through a few examples.
Support
This area is where you can leave feedback on existing features, help shape Invision Community’s future by suggesting new functionality and also where you can get quick support from fellow Invision Community owners and our team.
Starting today, you can post in the Help & Support forum to get help from our team. If you’re unsure what a feature does, or think you’ve spotted an issue that needs our help, then you’re welcome to start a topic. Of course, if you want private support, then you are welcome to create a ticket in the client area as normal.
Community
Even the most seasoned community manager needs a little help from time to time. This section is the place to ask about strategy, to blow off steam in the lounge or to ask for fellow owners to help with support requirements outside of official support, such as configuring servers, databases and so on.
Marketplace
Our Marketplace brings hundreds of new features, themes, language translations and plug-ins to your Invision Community. If you need support or have a request for something you’ve purchased from the Marketplace, drop into the forums here.
Developers
Invision Community is blessed with a strong developer community extending the rich functionality of Invision Community. If you’re looking to develop an idea for Invision Community, these forums will let you connect with our development team to answer questions as well as get help from other marketplace authors.
Other Changes
There are a few other changes of note that I’d like to go through. Firstly, ‘Visitors’ (that is a registered member without an active license) are now ‘Friends’. Who doesn’t need new friends? Guests and Friends can now view the official support forums, but cannot post a new support request or reply to existing ones.

We’ve merged ‘General Chat’ in with the Client Lounge to form ‘The Community Managers’ Lounge’. This is still a perk for active customers and the topics are not viewable unless you have an active license.
Finally, we’ve gone through and spruced up some of the forum rules, descriptions and custom error messages.
I hope these changes make it easier to find what you need and get a little help when you need it.
 

The support tool has served us well for many years. You can identify, at a glance, potential issues with your community both presently and down the road, right from the comfort of your AdminCP, and you can often resolve those issues with just a few clicks.
But what if we could do better? What if we could make this useful administrative area of the software even more useful?
The next version of Invision Community introduces a new "Health Dashboard" which replaces the previous support tool and helps you get a better overview of potential issues within your community while retaining all of the functionality you've come to know and rely on to resolve issues with your community.

When you launch the new health dashboard, the first thing you will notice is that the previous "Wizard" process is now gone, in favor of a single page giving you access to everything you might want or need.
Central to the page are blocks that identify specific areas of your community, server, and configuration which could be problematic now or in the future. Invision Community will check for available updates, modified source files, server software configuration issues, whether your server is running required and/or recommended versions of important software and more.
Additional checks and recommendations have been added to this page, to help identify other adjustments that could benefit or prevent harm to your community.  Issues are color coded and classified as informational, recommended, or critical and a summary is provided at the top of the page with an easy "check again" button which will do so without taking you away from the screen.
If we become aware of an issue, we can quickly notify communities through a bulletin which will be displayed in the "Known Issues" block on this page. These bulletins can also trigger AdminCP notifications, however they will continue to show on the Health Dashboard so long as they are relevant, even when the AdminCP notification is dismissed.
A graph showing system, error and email error log activity has been added to the page to help you identify spikes in logged issues. Commonly, if an issue begins to surface on your community there will be an increase in these types of error logs, so the graph here is intended to allow you to identify an increase in these logs, allowing you to investigate and react quicker.
The right-hand sidebar surfaces common tools you may need to access.

The first block allows you to see our most recently featured guides, as well as search our documentation. While this functionality was available in the existing support tool, we found that it was rarely used because people more often visited the tool to allow the software to check for common issues, and the ability to search the documentation required a separate work flow through the support wizard. With the block always available (and searches performed "live" via AJAX), we expect users will find the ability to search our documentation from the AdminCP much more useful now.
Next up, the Tools and Diagnostics block gives you access to common tools you may need to use. You can quickly clear your system caches, as well as access phpinfo, the SQL toolbox (for self-hosted clients only), and disable all third party customizations. The process and behavior for disabling customizations is very similar to the existing process within the support tool, with the list of customizations disabled opening in a modal window and the ability to re-enable all customizations, or selectively re-enable individual customizations, still available.

Disabling customizations is still simple
Finally, the ability to submit a support ticket is still available right from this screen. Upon clicking the button to submit a support ticket, you will be presented with a form inside a modal dialog that behaves very similarly to the existing form with one minor but useful addition: if there are any patches not yet installed on the community, you will be alerted to this right on the form before submitting your ticket. Think of this as one last reminder that your issue may already be solved by installing any available patches before reaching out to us for official technical support.

Submitting a support ticket is still just a few clicks away
We believe the improved workflow and user experience will help administrators and support technicians alike more quickly identify any issues that need addressing on the community.

Invision Community is growing! We're currently recruiting three new roles, one full-time and two part-time.
Applications are now closed, thank you to all those that applied. We'll be going through them over the next few weeks.
It's been a very busy year for all of us at Invision Community and our continued success means that we're looking to expand our team even further with three new roles to fill.
Invision Power Services, Inc. is behind the leading community software platform, Invision Community. Our tailored solutions serve clients of all sizes, from smaller communities to the world’s biggest brands.
We are looking to kick start 2021 with a tight-knit customer-obsessed support team to build a positive support culture for our clients.
All roles are fully remote-working.
Customer Service Superstar
We are in need of a full-time Customer Service Superstar, a new position within the company. You are solution-driven, customer-obsessed and passionate for cultivating a positive support culture for our clients. 
 
The person in this role:
Answers client questions in a public-facing forum. Triages client requests to developers according to our processes. Deescalates problem or potential problem communications.  Advocate for customers to our development team. Is comfortable with technology and willing to learn our platform.  Why should you apply? 
You are a Customer Service Star - solution driven when helping clients. You are confident in conversing via forum style, public-facing support. You can clearly communicate both in writing and verbally. We primarily provide customer service in English. You see opportunity to streamline improvements to help our team better serve our clients.  Excited about interacting with our clients within our community to build a vibrant support culture. You work well with a team remotely.  You are personally organized, suited to excel in a remote work environment. Part-Time Community Support Assistant
We are looking to add two part-time community support assistants to our growing team. You are self-motivated and focused on helping customers with support enquiries.
 
Your role will be in assisting customers via a public-facing support forum.
Ideally, you will have customer support experience, be familiar with our community platform and comfortable with technologies such as FTP, Amazon S3, PHP and MySQL.
Work Location:
Our company is headquartered in Lynchburg, Virginia with staff located around the world. These positions are remote working.
Interested?
Share your resume and characteristics that make you the best fit for this role. Please include your available work hours (timezone). As we are open to both entry-level and experienced applicants, you may choose to include a desired starting salary based on your own evaluation of your relevant skillset and experience.
Apply now!
Applications are now closed, thank you to all those that applied. We'll be going through them over the next few weeks.

For a very long time Invision Community has allowed community owners to choose how open or private their communities should be. Communities could optionally allow guests to post without registering, they could allow the use of pseudonyms or they could require the use of real names.
This covers a diverse range of communities but feedback from our clients made us realize that some use cases have not been accounted for.
For some types of community, where discussion topics are particularly sensitive, community owners want to make sure that members register with their real details but are given the option to post anonymously where appropriate. For example, organisations dealing with abuse or sensitive topics might want the member to feel safe and disinhibited to post info without fear of being identified by the rest of the community.
With our next release, we are pleased to introduce Anonymous Posting to make this a reality.
When enabled, members will see the option to post anonymously when creating or replying to content.

Starting a new anonymous topic
Author details for anonymously posted content is hidden throughout the community and instead a default profile picture and name is shown.
Total anonymity is not always desirable however and in some cases it may be necessary for trusted staff members to know who posted the content. Where allowed, these staff members will be shown an option to reveal the content author.

Author details are hidden but can be revealed by trusted staff members
Anonymous posting can be enabled on a per group basis and also limited to specific forums, albums and categories etc. The ability for staff members to reveal who really posted the content is a moderator permission.
We hope this new feature is a useful addition and where appropriate makes your members feel safe or comfortable to share info they might not have otherwise.
How open or private is your community and what do you find are the benefits or disadvantages of anonymity?

We are happy to announce the new Invision Community 4.3 is available!
Some highlights in Invision Community 4.3 include...
Improved Search
We now support Elasticsearch for scalable and accurate searching that MySQL alone cannot provided. There are also enhancements to the overall search interfaces based on your feedback.

 
Emoji
Express yourself with native emoji support in all editors. You can also keep your custom emoticons as you have now.

 
Member Management
The AdminCP interface to manage your members is all new allowing you easier control and management of your membership.

 
Automatic Community Moderation
You as the administrator set up rules to define how many unique member reports a piece of content needs to receive before it's automatically hidden from view and moderators notified.

 
Clubs
The new Clubs feature has been a huge hit with Invision Community users and we are expanding it to include invite-only options, notifications, exposure on the main community pages, paid memberships, and more.
Custom Email Footers
Your community generates a lot of email and you can now include dynamic content in the footer to help drive engagement and content discovery. 
New Gallery Interface
We have reworked our Gallery system with a simplified upload process and more streamlined image viewing.
 
The full list follows. Enjoy!
Content Discovery
We now support Elasticsearch which is a search utility that allows for much faster and more reliable searching. The REST API now supports search functions. Both MySQL and Elasticsearch have new settings for the admin to use to set search-defaults and default content weighting to better customize search logic to your community. Visitors can now search for Content Pages and Commerce Products. When entering a search term, members now see a more clear interface so they know what areas they are searching in and the method of search. Member Engagement
Commerce can now send a customizable account welcome email after checkout. You can whitelist emails in the spam service to stop false-positives. REST API has many enhancements to mange members. Ability to join any OAuth service for login management. Invision Community can now be an OAuth endpoint. Wordpress OAuth login method built in. Support for Google's Invisible ReCaptcha. Groups can be excluded from Leaderboard (such as admins or bot groups). All emails generated by Invision Community can now contain admin-defined extra promotional text in the footer such as Our Picks, and Social Links. Admins can now define the order of Complete Your Profile to better control user experience. Clubs
Option to make a Club visible but invite-only Admins can set an option so any Club a member is part of will also show in the parent application. So if you are in a Club that has a Gallery tab then those image will show both in the Club and in the main Gallery section of the community. Club members can now follow an entire Club rather than just each content section. There is a new option on the Club directory page for a list view which is useful for communities with many Clubs. If you have Commerce you can now enable paid memberships to Clubs. Admins can set limits on number of Clubs per group. If a group has delete permission in their Club, they can now delete empty containers as well. Members can ignore invitations. Moderation and Administration
Unrestricted moderator or administrator permission sets in the AdminCP are visually flagged. This prevents administrator confusion when they cannot do something as they will be able to quickly see if their account has restrictions. You can choose to be notified with a new Club is created. Moderators can now reply to any content item with a hidden reply. Download screenshot/watermarks can now be rebuilt if you change settings. Support for Facebook Pixel to easily track visitors. Moderators can now delete Gallery albums. Automatic moderation tools with rules to define when content should auto-hide based on user reports. Totally new member management view in AdminCP. More areas are mass-selectable like comments and AdminCP functions for easier management. New Features
Commerce now has full Stripe support including fraud tools, Apple Pay, and other Stripe features. Commerce packages can now have various custom email events configured (expiring soon, purchased, expired). Full Emojii support in the editor. Complete overhaul of the Gallery upload and image views. Announcements system overhaul. Now global on all pages (not via widget) and new modes including dismissible announcements and top-header floating bar option. Many new reports on traffic and engagement in the AdminCP. Blog has new view modes to offer options for a traditional site blog or a community multi-member blog platform. The content-starter can now leave one reply to Reviews on their item. Commerce now makes it much easier to do basic account-subscriptions when there is no product attached. Useful Improvements
Forums has a new widget where you can filter by tags. If tags are not required, the tag input box now indicates this so the member knows they do not have to put in tags. Member cover photos can now be clicked to see the full image. Any item with a poll now has a symbol on the list view. Twitch.tv embed support. You can now update/overwrite media in the Pages Media Manager. Mapbox as an additional map provider to Google Maps. Technical Changes
Direct support for Sparkpost has been removed. Anyone currently using Sparkpost will automatically have their settings converted to the Sparkpost SMTP mode so your email will still work. Your cache engines (like Redis) will be checked on upgrade and in the support tool to ensure they are reachable. Third-party applications will now be visually labeled to distinguish them from Invision Community official applications. The queued tasks list in the AdminCP is now collapsed by default as queued tasks are not something people need to pay much attention to during normal operations. When upgrading from version 3 series you must convert your database to UTF8 and the system saves your original data in tables prefixed with orig. The AdminCP now alerts you these are still present and allows you to remove them to reclaim storage space. On new installs there are now reasonable defaults for upload limits to keep people from eating up storage space. Categories in all apps (forums, gallery albums, databases, etc.) no longer allow HTML in their titles. This has been a concern both in terms of security and usability so we were forced to restrict it. Large improvements to the Redis cache engine including use for sessions. The login with HTTPS option has been removed and those who were using it will be given instructions to convert their entire community to HTTPS. Images loaded through the proxy system now honor image limits for normal uploads. We now consider BBCode deprecated. We are not removing support but will not fix any future issues that may come up.
 
There's a lot to talk about here so we are going to lock this entry to comments so things do not get confusing. Feel free to comment on upcoming feature-specific entries or start a topic in our Feedback forum.
 

Cue the music; switch on the dramatic lighting, we've got fantastic news!
We're now running Invision Community 4.3 on here for some advanced testing before we unleash the first beta release.

There's a subtle hint above
If you need a recap of what was added, take a look at our product updates blog which takes you through the highlights.
As this is a pre-beta release, expect some funkiness as we scurry around and tidy up our custom theme wrapper and other areas as we spot them.
If you you find a bug, we'd love for you to report it with as much detail as you can muster in the bug report area.
We'd love to know what you think, let us know below.

As we come close to wrapping up development of Invision Community 4.3, we wanted to let you know of a few smaller improvements we've made to increase engagement to your community.
Email
Despite fancy new things like social media and push notifications, trusty old email has been proven to be highly effective at getting repeat visitors to your website.
It's one of the reasons Invision Community has built in email support for notifications that can be sent instantly, or via daily or weekly digests.
Email should form a part of every community marketing strategy but curating content and building newsletters can often be a labor intensive task.
With Invision Community 4.3 we have added some additional automated email tools to help your users discover more of your carefully crafted content.
Highlight the best content from throughout your community
In 4.2 we introduced the concept of curated content with promotions and “Our Picks”. With 4.3 we’ve taken this a step further and these promoted items will now appear directly in your content related emails. 
This allows for your audience to be enticed back to your community with items that they may not have read but holds interest.

Capture return visits with interesting content
Social media links in email footers
If you look closely in the image above you will also see that you can now optionally include links to all of your social media sites within the footer of all of your outgoing emails.
Both of these new features are enabled by default but can be disabled in the email settings section of your admin control panel.
Email may be as old as the web itself, but it is a very powerful medium to get your audience coming back for more.
Respond to Reviews
We added the ability to leave a review to Pages articles, download files, calendar events and in other areas early on in Invision Community 4. The concept was to allow your members to engage in new ways with your content. Reviews on Commerce store items and purchasable downloadable goods is a great way to inspire others to purchase.
New to Invision Community 4.3 is the ability for the content creator (be that a download file, store owner, etc) to respond to a review. This is a great way to address reviews that may be considered unfair or extreme.

Matt is talking to himself again
One more thing...
Not content with resurrecting the Subscriptions manager from 2009, we've brought back a small detail from previous versions of Invision Community. The famous "this person is typing a reply" indicator in the online list.

 
We can't wait to release this latest update. With new ways to monetise your community, new ways to engage your audience and better promotion tools, we're excited to see how it's going to benefit your community.
 

Our recent release of Invision Community 4.2 was the most well-received version ever! The feedback we received on new features like Clubs, Reactions, and Promotes was better than we could have hoped and we really enjoyed seeing all the creative uses as people implemented them on their own communities.
We have been hard at work on version 4.3 with a goal of improving on all the great new features. It is well under way and we are happy to able to start announcing what's new over the next few weeks.
Invision Community 4.3 will not only contain new features but also have a core focus on refinement from 4.2's new features. You will see many improvements to Clubs, new integration options, large application improvements, new promotional features, and more changes large and small.

 
You can expect to see news posts about new features and changes very soon with a release date in early 2018. Follow our news section or subscribe to our newsletter to receive updates.