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Matt
 

Invision Community: A decade in review

When the clocks strike midnight on New Year's Eve, we will enter the third decade of producing Invision Community.

A lot has changed since we set up in 2002. Our team has grown and our product matured. In a world where online startups explode and die within a few years, we're something of an anomaly.

We still have the same love and passion for creating the very best tools to build a community, and we have always ensured that Invision Community is in touch with modern demands.

This decade has seen Invision Community go from strength to strength. In 2010 we were one of many forum systems catering to smaller niche audiences. In 2019 we're powering discussion for many international and well-known brands.

Online habits may have changed in this time, and social media may have swallowed up smaller informal communities, but the need for independent community platforms remains strong.

2020 will see us release 4.5 which will bring another round of essential updates to existing features and a fresh batch of new features.

But first, let us climb inside our Delorean, rewind the clock to 2010 and start from the beginning.

As the sun rose on 2010, Bruno Mars was singing about parts of the human face in "Just the way you are", Katy Perry irritated Microsoft Word's spellchecker with "California Gurls", and CeeLo Green was trying to "Forget you" (at least in the radio edit).

Christopher Nolan's boggled all our minds with Inception, James Franco lost the ability to clap in 127 Hours, and Colin Firth stammered his way through The Kings Speech.

Steve Jobs unveiled the iPad to a collective snort, moderate derision and questions over just how useful a giant iPhone will be.

President Obama, just a year into office warns of "Snowmageddon" that eventually dumps up to 40 inches of snow on the east coast of the United States.

We lost comedy legend Leslie Nielsen (we'd never dream of calling him Shirley), and we gained a small child named Ryan who in just nine years would be earning $29,000,000 by opening boxes of toys on YouTube.

62% of us were using Internet Explorer to the chagrin of most web developers who wished that Chrome's 5% market share was more significant.

Facebook celebrated its sixth year by reaching 400 million users (a far cry from the 2.5 billion it currently has). Twitter, just four years old hits 30 million monthly active users (and none of them talked about fake news).

And how about Invision Community?

2010

We hit 2010 running by releasing numerous updates on IP.Board v3.1, including finally using long-established web standards, and share features now that "social networking is all the craze these days" noting that "friends and colleagues often share similar interests, after all."

How innocent we all were in 2010.

initial_view.png

IP.Board 3.0

Back then, each product had its own name and release cycle. IP.Gallery's new features included being able to rotate images by 90 degrees. Honestly, people used to go crazy for this stuff.

In May, we released a brand new application called "IP.Commerce". A few months later we renamed it "IP.Nexus" and years later, it was changed back to "Commerce". Naming things is hard.

The announcement contained exquisite details such as "It's hard to say when it'll be available" and "we don't know how much it will cost". We were so sure that it would be accepted positively, we removed the ability to post comments to the blog entry.

As summer turned to autumn and the end of the year loomed large, we released news about a significant update to Gallery called "IP.Gallery 4.0" which pre-dates Invision Community 4 and confused customers for years (so IP.Board 3 works with IP.Gallery 4, but IP.Board 4 works with Gallery 4?). Numbering things is hard too.

The last blog entry was about an app called 'IP.SEO' that I had utterly forgotten existed. It was written by Dan who once locked Lindy out of his own datacenter, but we don't talk about that.

ips_2011.png.5a9aa902d51b603e0f657c93debc5deb.png

I don't even remember this website

2011

Charles opens the year by managing expectations for IP.Board 3.2 by outlining our three key goals (promotion, usability and modernization). The last one was us removing the "back to top" button and then spending the next eight years explaining why we removed it.

Our spam monitoring service processed 300,000 requests in the first two weeks of 2011. 30% of these requests were deemed to be spam and blocked (0.1% was probably an administrator registering 50 fake accounts before being banned from their own site).

I posted about "exciting new technology" in our new "WYSIWYG" editor (although what you see is sometimes close to what you get) would be more appropriate but slightly less catchy. We spent the next eight years explaining why no one uses BBCode anymore to almost everybody.

Brandon closed out the year with a blog promising "new toys" for IP.Content 2.3 (now called Pages, keep up!) which promises a "who's online" widget and a "shared media field" that was not only complicated to explain, but also use.

initial_view.png

IP.Board 3.2 in all its glory

2012

We start the year with news on IP.Board 3.3. This release was to feature essential updates such as the "Remember me?" checkbox on the login form and emoticons in signatures.

Despite being constantly told that we don't take SEO seriously, we round up the latest serious SEO changes including tags, soft 404s and micro schema.

We also celebrated our tenth year in business.

Something terrible must have happened to one of our competitors because we asked if you'd like to switch to IPS.

The year ends with IP.Board 3.4 being released for beta testing. This being a rare year where we release two major versions in less than 12 months.

2013

Brandon has eight coffees and tries to explain what it's like to be a developer: "us developers are a strange bunch. We have a lot of crazy thoughts that just don't make sense to anyone else. Our brains are wired differently. We get from point A to point B by going around point Z and bouncing off point M first.", he closes the blog entry by urging you to ignore us.

The big news is that work on 4.0 is officially underway! Don't get too excited, releasing two major versions in 2012 clearly fatigued us as "IPS Community Suite 4.0" is not released until June 2015, over two years later.

4.0 was our first complete rewrite in years. We threw out all our stable and tested code and started over with an empty editor. It was a vast undertaking that consumed us completely. The result was worth it as we had a new modern framework that still serves us today. But we're getting ahead of ourselves a little.

Back in 2013, Mark talks about trees. Not the kind you find laying around in forests, but rather the programmatic type. It's just a way for Mark to show off how beautiful his code is.

IP.Board 3.4 still gets many updates (along with IP.Gallery, IP.Blog, IP.Content, IP.Downloads and IP.Address (ok that last one was made up)).

We spend the year talking about various new things in 4.0, including a new-new editor and various special features (and no one noticed we started calling it "IPS Social Suite 4.0" - it just rolls off the tongue!)

I introduce the new theme engine for 4.0, and this time, my code is not deleted by Mark (true story).

2014

We didn't know it at the time, but 2014 was not the year that IPS Social Community Suite 4.0 (naming things is hard) will be released. Still, Rikki talks enthusiastically about "extending JS controllers and mixins"  a way of coding so complex, to this day you can count the number of people who truly understand it on one of Rikki's fingers because it's only Rikki that understands it.

Determined not to be outdone in the confusing customers' stakes, I go on about how important it is to convert your database to UTF-8 when upgrading from 3.0.

As 2014 neared its inevitable end, we did manage to put up a pre-release testing site and release Beta 1 a release so unstable; it makes the current political climate look absolutely peachy.

Forums_-_IPS4_Preview_Site_19BE0C67.png
 IPS Community Suite 4.0 (Preview)

2015

Finally, the year that 4.0 is to be released! We released six betas and a few release candidates before nervously hovering over the 'release' button (actually it's a collection of git commands and 'to the letter' instructions I ignore).

After a  year of training customers to call our forthcoming release "IPS Social Suite 4.0," we release it as "IPS Community Suite 4.0". Lindy writes a lengthy blog article that sounds like a cross between a technical discussion of the Brother 8987-A printer and an award acceptance speech.

Quite frankly, after nearly two years of development, we're just relieved to have finally released it.

The year is spent refining and fixing 4.0 and culminates in the news of 4.1, where we add activity streams and a menu manager. We also talk about the new-new-new editor.

December 16th marks the time that IP.Board 3.4 officially dies as we declare it "end of life" and no longer support it. That shiny new release we were excited to talk about in 2012 is finally put out to pasture. The last we heard, IP.Board 3.4 moved to a farm and is doing well.

2016

Now that IP.Board 3.4 is end of life; we do the sensible thing and make a few minor IP.Board 3.4 releases to improve security.

IPS Social.. sorry, Community Suite hits version 4.1.17 (confusing Lindy) before the year is done with many new improvements, including embeds, warning notes and the new leaderboard.

We're still mostly undecided what to call the product, so we avoid trying in all our blog entries.

In fact, looking back, it's quite remarkable how often we changed the name of our product. You'd be forgiven for thinking that it was a robust and well-considered attempt to prevent Google from serving up relevant search results and to confuse potential customers.

We find time to update our own website and introduce a new developer's area.

2017

Barely 16 days into the new year, and we release news of the two-factor authentication feature added to IPS Community Social Invision IP.Board Suite 4.1.18.

When spring has sprung, Charles drops the news that we're working on 4.2, the main feature being a screenshot of the Admin CP log in. We promise that you will love it and that it will be released mid-2017.

Updates come thick and fast. Calendar event reminders, content messages, recommended replies, letter profile photos device management and delayed deletes all make the blog.

Still not convinced that people take us seriously when we say we're committed to SEO, we post about more SEO improvements.

This time, we talk about implementing JSON-LD, rich snippets, pagination tags and more.

We also squeeze another one in about the new-new-new-new editor.

We overhaul our own blog (using Pages because that's how we roll) and I start a hilarious series of blog entries where I troll our own team. Everyone including me loses interest early on in 2019.

During April, we do the sensible thing and change the name of our product once more. IPS Community/Social Suite 4.1 is out, and Invision Community 4.2 is in.

Just to recap: IBForums > IPB > IP.Board > IPS Social Suite > IPS Community Suite > Invision Community.

You're welcome search engines!

As promised, we release Invision Community 4.2 around the middle of the year. Well done, everyone! We finally hit a release date!

As is now tradition, we end the year with news of our next big release Invision Community 4.3 (and tease the new emoji feature). We also calm nerves about Europe's endless fascination with regulation (it's this kind of joke that caused Brexit you know) and wrote up a guide on GDPR.

2018

Phew. We're almost there, dear reader. If you skimmed through most of the blog to this point and expected me to finish with a bang, you'll be disappointed.

We start 2018 at full speed releasing feature news on Invision Community 4.3 including emoji, OAuth, community moderation, REST API, subscription manager, announcements and more.

Oh and we hit our sweet sixteenth birthday in February!

We release Invision Community 4.3 in April to rapturous applause after a short beta testing period. We all agree that 4.3 was a great stable release which instantly makes the developers nervous.

Towards the end of the year, we announce that work has begun on Invision Community 4.4. We talk about new features such as GIPHY integration, AdminCP notifications, Post Before Registering, Commerce Updates and more.

Still not sure if we care about SEO? Well, how about another blog entry on SEO?

The only thing missing this year is a new update on our editor.

2019

And we arrive back home in 2019. A week into January and I pull the massive twist that we're using Invision Community 4.4 on our own community. It's not quite up there with "Bruce Willis is a ghost" though.

In March we write up a case study on The Trevor Space, an LGBTQ charity set up to prevent suicide and to provide crisis intervention. TrevorSpace commends Invision Community for allowing anonymity online which isn't possible with social media.

Rikki drops a bombshell in September when he announces that we're actively working on native iOS and Android apps for Invision Community. Apparently mobile is a thing now.

November starts a series of blog entries talking about our new upcoming release, Invision Community 4.5. We talk about the Admin CP overhaul, Club Pages, RSS Feed Improvements and Club improvements.

And here we are. Right up to date. This decade may have only taken us from IP.Board 3.1 to Invision Community 4.5, but it really has seen a massive change in the company we are, and the industry we are in.

We have seen the inception, rise and stumble of social media. While it's true that forums are no longer the preserve of Star Trek fans obsessing over continuity errors and informal communities have been absorbed by Facebook and friends, spaces that you completely own to host discussions are still very much in demand.

Forums - Squarespace Forum 2019-12-20 12-40-25.jpg

Invision "Chameleon" Community in 2019

Over the past year or so we've seen a sustained rise in the demand for independent communities. Brands especially like that you own your data and can use it to gain insights into customer habits. Just this year, we've launched communities for LEGO, HTC, Sage, Mattel, Gibson Guitars, Squarespace, and many more.

We are constantly evolving Invision Community (assuming we stick with that name) to be at the very centre of your online presence. We have tools to add discussion comments to any page of your site, to embed widgets with a few lines of code. We want to showcase your community throughout your site by adding multiple touchpoints to take your customers on a journey with you. Our native apps will offer new and exciting ways to interact with a community via new interfaces.

As we move into our third decade, I can only see a resurgence for independent communities as we tire of the crushing intrusion of social media. We give away so much of our attention, time and information for very little reward.

We have never been more divisive and fiercely tribal.

It's time to come back together to discuss a topic with care and thoughtfulness. It's time to allow our personalities to take a back seat and let considered discussion live again.

And we'll be here doing what we have always done; creating the very best community platform possible.

I'd love to know when you joined us on this crazy ride. Was it before or after 2010?

Edited by Matt


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I joined in May 2011 and purchased the software for use with a gaming community. Since then it's also been used for a photography community, horse rescue charity and, currently, an astronomy community.

I've never, not once, considered leaving for a competitor. The software and support has been top-notch throughout.

P.S. Please do tell about @Lindy being locked out of his own data centre...

Edited by The Heff

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The Squarespace community looks very nice 👍

I bought my first license in 2009. But whether privacy in social networks is worse many many people are using Facebook Groups or Instagram. We can make a point with independence and in privacy.

My wish for 2020 is a WordPress-like IP.Pages. We need it urgently to retire our WordPress part. Now our community users doesn't find any articles who we have in WordPress – and readers of our articles doesn't find any things from our community.

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22 minutes ago, Claudia999 said:

My wish for 2020 is a WordPress-like IP.Pages. We need it urgently to retire our WordPress part. 

A WordPress page is a Pages page in the IPS system. A WordPress post would be Pages database record. That functionality exists already. If you are missing something, it would need a clear description of what that is. 

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2 hours ago, opentype said:

A WordPress page is a Pages page in the IPS system. A WordPress post would be Pages database record. That functionality exists already. If you are missing something, it would need a clear description of what that is. 

We should have an IPS Meetup in Germany 🙂 Then I will explain my concerns to you. Because you're the Pages man anyway 😉 

Edited by Claudia999

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I have started with phpBB, then trying vB but not happy and i was lost in their Admin Panel. Tried WBB too, not easy to use also.

So i have switched finally to IPB 2.1.6, then i'm all time happy. I have referred my friends for switched to IPB and they have switched too. Easy to use Admin Panel. Great support.

 

And sorry for my bad english.

But IPB is best CMS/Forum system!

 

 

So 4.5 is for when? 😁

Edited by Feneroin

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We've been around a similar time using some sort of 'community forum'. Started of as Yahoo Groups in the year 2000, then went to PHPBB (this was the software to use back then as it was free). And in 2007 we changed over to IPForums, we now have 1.7M posts and over 163,000+ (although we've pruned alot since) posts later and never looked back! We also run a few other communties using IPS (although these are small hobbies) but, we'd never turn to another company to use forums.

We look forward to another 10 years!

Edited by CP_User

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I have been together in journey since 2007

On 12/22/2019 at 4:49 PM, CP_User said:

We've been around a similar time using some sort of 'community forum'. Started of as Yahoo Groups in the year 2000, then went to PHPBB (this was the software to use back then as it was free). And in 2007 we changed over to IPForums, we now have 1.7M posts and over 163,000+ (although we've pruned alot since) posts later and never looked back! We also run a few other communties using IPS (although these are small hobbies) but, we'd never turn to another company to use forums.

We look forward to another 10 years!

I have somewhat similar story

would love to connect 

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Joined up in 2003 and started skinning the forums. Did so well I was forced to create my own design and hosting company in 2006, then got handpicked by one of the e-commerce/IT companies in 2011 and did not really have time to play with with your products for while. Did some attempts here and there, but stuck with Wordpress due to time constraint.

Officially switched over this summer and went back to English again after a decade of only doing Swedish content.

...now I look forward to see more Pages development and hopefully a task management system to rival Jira 😉

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I just finished AHS:1984 last night and felt so old after watching this perfect homage to the 80's. In fact I found out afterwards that I can't go to the 'fortress of solitude' (the bathroom) for some peace and quiet without hearing Billy Idol's "In the midnight hour, she cried... more, more, more..." in my head, over the tinnitus. (Now you have to suffer that 80's ear worm 👂🐛 too). Then I read this blog, and now I feel, even older!

Great entry Matt and perfect way to finish the year and decade.

With you since Ikonboard. For better or worse.

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I joined way before 2010. I'm like a mythological creature in these parts. I'm here as fast as I disappear for awhile. lol. I'm generally known by the long time IPB staff. Not sure if it's entirely for good reasons or because I can make legendary long posts.

I still remember the old 'Subway' jokes. lol

IPB has come a long way. I look forward to its future!

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i would love to see the story before 2010, ehehehehehe

BTW, using SMF before, and IPS was the closest experience in term of menu, acp and etc. 

and jump to the InvisionPower ship on 2012, and never look back......

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Thank you Matt (and the rest of the team). I started with IPS 1.0 in 2003 and like you eluded it just keeps get better - year after year!

Thanks again!

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Quote

The last blog entry was about an app called 'IP.SEO' that I had utterly forgotten existed. It was written by Dan who once locked Lindy out of his own datacenter, but we don't talk about that.

this right here needs its own blog entry.  i've been using IPS since like the 2.0 days, a friend recommended it, he finally got me into IPS third party development i think in 2011/12.

most of the times its been good with IPS, then there have been the "other times". all in all, i think IPS 4 has been a huge improvement over IPB 3.x. i've have trotted out some of 3.x code i worked on (was cleaning up my bitbucket account) and i was a bit shocked at how archaic the code looked compared to my code in 4.x

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I've been kicking around since Aug 2003.  And my site is still kicking too. 

I'm looking forward to see how Invision continues to innovate.

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On 12/20/2019 at 6:02 PM, opentype said:

A WordPress page is a Pages page in the IPS system. A WordPress post would be Pages database record. That functionality exists already. If you are missing something, it would need a clear description of what that is. 

Hi @opentype and all,

here's my wish list for Pages. Of course I know that everyone has different requirements and that a change from WordPress to Pages requires compromises.  But let me share my complete wishlist 😉

  • I use WordPress in its current version. That means: with the Gutenberg editor. I quickly got used to the blocks of the Gutenberg-Editor, I like them. But they are not a must-have.
  • A must-have is an editor that lets me formatting subheadings (h2-h6).
  • Elements like quotations or a picture gallery must be able to be displayed even in the middle of an article.
  • We need more possibilities for interaction in articles - polls, surveys, forms etc.
  • Schema.org markers as FAQ or How-to must be possible.
  • SEO features are a must, and I mean more than meta keywords and meta description as now, but also SEO title, SEO description, settings for no-follow etc. per article.
  • Another must-have for Pages is AMP. An absolute must-have.
  • A good thing would be the possibility to have a "Table of content" by default, which can be switched off per article. (here's the WordPress equivalent).
  • For images in articles it is essential that additional fields are available in the editor (alt text, title, caption, credit, license, image source as URL as in this WordPress plugin). These fields should be displayed at the end of the article (except the caption, of course).
  • Images used in Pages must be better managed and SEO-optimized. 
  • A very German problem is the VG Wort Zählpixel in posts. But this could be realized with an additional field in Pages.
  • A special requirement for us is that the date of the last update should always be displayed in addition to the date of publication. But this can be solved in the template.

Other candidates on my wish list concern the whole suite and so Pages too.

  • Better 404 management (or anyway a 404 management)
  • Better tag pages, which can also be found in a sitemap. With the possibility of editing. With an intro text, an image and SEO functions (title, description, no-follow settings...). And perhaps with customizable sections, for example with 5 entries each from pages, forum, clubs, calendar...
  • Multiple Forms
  • Better newsletter management also for automated mailings (Popular right now, Member suggestions for you, because they wrote in the same forums or clubs or with the same keywords or because they are near me...

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7 minutes ago, Claudia999 said:

 

  • A must-have is an editor that lets me formatting subheadings (h2-h6).

That’s more an editor option. You can just create custom buttons with the headlines you want. Or anything else. I also have ones for “big quotes”, “image descriptions” and things like that. 

7 minutes ago, Claudia999 said:
  • A very German problem is the VG Wort Zählpixel in posts. But this could be realized with an additional field in Pages.

Yep. 🙂

548284344_Bildschirmfoto2020-01-05um21_13_55.thumb.png.f1a46314c031d87a981e0354d5aaf302.png

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16 hours ago, Claudia999 said:

A must-have is an editor that lets me formatting subheadings (h2-h6).

Hi Claudia,

I think they look at the editor from the perspective that most end users (your members) will never need or take the time to use correct tag formatting especially from an SEO aspect. It's different and more important for you as an admin or site owner, or contributor. Users often abuse things like bold button which drives me nuts (making their entire post bold!). However you can add plugins to the CKEditor Toolbars and assign permissions as will if you like. I use this plugin for article content and it works fine:

A2DC16A9-DCF3-44FC-93DA-6B1A93F3CDB7.png.0150780802e55dbaa4bccd2db2fc99ff.png

https://ckeditor.com/cke4/addon/format

This one that offers font selection may be available already I can't remember, I think we normally just have font size:

13CD630B-5ABF-4CAB-95F4-AA0CD33EF3A6.png.d39d5f0d4efae7815edbb2a84baf69b8.png

https://ckeditor.com/cke4/addon/font

 

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16 hours ago, Claudia999 said:

SEO features are a must, and I mean more than meta keywords and meta description as now, but also SEO title, SEO description, settings for no-follow etc. per article.

I like WP myself and use a mix of Pages and WP, but even Wordpress has a hugely popular plugin to improve SEO, made by Yoast. I'd be surprised if you weren't already using it. Some of it seems like overkill (Google actually wants and needs your content) and their reputation got tarnished for abusing every users admin dashboard with ad banners in the last BF sale (the line of etiquette and sanctity nobody must ever cross), but the CEO handled it really well, and the product itself remains very good. 
 

16 hours ago, Claudia999 said:

We need more possibilities for interaction in articles - polls, surveys, forms etc.

You can do much of that in Pages, just add the relevant fields to your article entry form.

16 hours ago, Claudia999 said:

Another must-have for Pages is AMP. An absolute must-have.

I still don't see the need for it personally. It's another 'do what we say idea' that's better off being a W3C standard rather than Google's own proprietary standard. Cloudfront can generate AMP versions of your site on the fly. In the days of fast 4G and 5G, even 3G, do people really want or need websites that look like they were from the 1990's in WAP format? I love many of Google's products and ideas, but how often do you see them shutdown, neglected or abandoned? They don't even follow their own Pagespeed recommendations when you use their own products like Analytics, so in turn your Pagespeed ratings drop as a result.

16 hours ago, Claudia999 said:

Images used in Pages must be better managed and SEO-optimized. 

It would be nice to see machine learning/AI used for things like that, image recognition that auto generates relevant and publically safe metadata and attributes.

16 hours ago, Claudia999 said:

A very German problem is the VG Wort

Sounds nasty! 😬

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On 1/1/2020 at 9:46 AM, lordi said:

i would love to see the story before 2010, ehehehehehe

BTW, using SMF before, and IPS was the closest experience in term of menu, acp and etc. 

and jump to the InvisionPower ship on 2012, and never look back......

Wow, you have a very similar story.  Switched from SMF in 2013! 

13 minutes ago, James Adams said:

Been tracking ya'll for those decades and I finally joined in 2018! Love it. Keep up the GREAT work!

Welcome to the community.  🎉

Edited by Joel R

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You forgot the end of MSSQL life too. The pain of converting MSSQL to MySQL was akin to that of watching the exit poll last month.  I still have my NDAs for Nexus and something else I can’t even remember what it’s called. They’re in my drawer at work along with a copy of Windows Longhorn Beta 1 on DVD. Maybe. Probably.   3 months before I stop travels, will I have more time to tinker or just break things..  here’s to the next 10 - keep up the good work as always 

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