Steve Bullman Posted June 26, 2019 Share Posted June 26, 2019 I am writing an article for my new site about the benefits of Linkedin over Facebook (which I believe are many) to driving traffic to your website (forum or any other business site). Interested to hear any of your views? For example, a recent article I shared on facebook had a 100% bounce rate and average time on site of .21 seconds. The same article shared on Linkedin had a 0% bounce rate and average time on site of 4.32 seconds. This clearly suggests to me that Linkedin is a far more professional marketplace with people who genuinely are there to learn, whilst facebook is populated with bored people who just want to look at funny photos/videos, and have no interest in reading anything longer than 2-3 sentences, specially if it doesn't have at least 7 emojis attached. Additionally I ran a poll on my forum asking what percentage of business enquiries through facebook turned into actual work. The results speak for themselves. Facebook is ultimately just a massive waste of time for the most part I think, and my article will be reflecting that. Instead of posting on their Facebook page I want to educate my clients into the vlaue of spending that time adding content to their own business blogs. AlexWebsites 1 Link to comment Share on other sites More sharing options...
Joel R Posted June 26, 2019 Share Posted June 26, 2019 https://www.google.com/amp/s/www.forbes.com/sites/jaysondemers/2015/07/22/10-reasons-your-brand-needs-to-be-on-linkedin/amp/ Article from Forbes. LinkedIn has one of the highest visitor to lead conversion. Steve Bullman 1 Link to comment Share on other sites More sharing options...
opentype Posted June 26, 2019 Share Posted June 26, 2019 Makes sense, but it would depend on the community of course. How many IPS communities are actually “businessy”? I guess most are for individuals and their hobbies, interests, health issues and so on. Creating leads for a gaming community on LinkedIn doesn’t sound so reasonable. 😉 Link to comment Share on other sites More sharing options...
Steve Bullman Posted June 27, 2019 Author Share Posted June 27, 2019 6 hours ago, Joel R said: https://www.google.com/amp/s/www.forbes.com/sites/jaysondemers/2015/07/22/10-reasons-your-brand-needs-to-be-on-linkedin/amp/ Article from Forbes. LinkedIn has one of the highest visitor to lead conversion. Thanks Joel, interesting read 5 hours ago, opentype said: Makes sense, but it would depend on the community of course. How many IPS communities are actually “businessy”? I guess most are for individuals and their hobbies, interests, health issues and so on. Creating leads for a gaming community on LinkedIn doesn’t sound so reasonable. 😉 Of course, it depends on niche. My forum is industry based as you know. I would say its particularly relevant to them. They are far more likely to get a large scale commercial job from an office bod seeing their posts on Linkedin, without the endless pointless and time wasting facebook messages from Mrs Miggins to deal with Link to comment Share on other sites More sharing options...
Steve Bullman Posted June 27, 2019 Author Share Posted June 27, 2019 5 hours ago, opentype said: Creating leads for a gaming community on LinkedIn doesn’t sound so reasonable. I'd also add creating leads for a gaming community could be more than reasonable if you consider the possibilities. I'm sure theres plenty of software developers/companies have profiles on there. Could be a valuable opportunity for picking up sponsorship, testers, who knows what else. Got to look at the bigger picture Link to comment Share on other sites More sharing options...
Management Matt Posted June 27, 2019 Management Share Posted June 27, 2019 I’m really interested in the outcome of this. Steve Bullman and xtech 2 Link to comment Share on other sites More sharing options...
Steve Bullman Posted June 27, 2019 Author Share Posted June 27, 2019 I’ll post a link to the blog when I’m done Matt 1 Link to comment Share on other sites More sharing options...
Management Matt Posted July 19, 2019 Management Share Posted July 19, 2019 How did this go? Link to comment Share on other sites More sharing options...
Steve Bullman Posted July 20, 2019 Author Share Posted July 20, 2019 On 7/19/2019 at 9:40 AM, Matt said: How did this go? Not done yet, juggling a million projects at the moment Pescao6 and Matt 2 Link to comment Share on other sites More sharing options...
Pescao6 Posted March 29, 2020 Share Posted March 29, 2020 On 7/20/2019 at 2:58 AM, Steve Bullman said: Not done yet, juggling a million projects at the moment Did this ever get published? Link to comment Share on other sites More sharing options...
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